web analytics

  • Follow the Pot of Gold 🌈⚱️🍃

    Good morning and happy Monday! Spent the weekend at the cottage wearing sweatpants and a hoodie, cooking, reading, and relaxing. The cool Autumn air is a nice change from hot summer. We made a fire at night but it was still warm enough in the day to take Sean out wakeboarding. The thing I love about Monday is not knowing what the week will bring aside from the things already in my calendar. I’m looking forward to being back to the office after a whirlwind month with Toronto Fashion Week, TIFF, and a trip to Mexico.   Scroll down for details about a panel I’m moderating Wednesday on influencers + cannabis, an interview I did for Lift & Co. Magazine, and a great feature on Biome Grow, the company that acquired Weed VR. High Profile w/ Lift & Co. A couple weeks ago I sat down at a cafe near our place for a…

    Building a Great Influencer Program

    Building a Great Influencer Program

    This summer I went to Vancouver to meet with the Canadian team of Telus Advocates. I’ve shared my love for Telus over the years but this experience was truly amazing. They flew in content creators from across the country to visit their Vancouver office, tour Telus Garden, create, eat, explore, and build relationships. I’ve worked with heaps of brands but I truly admire the influencer program Telus has built over the years. Ok yes, I am a little bias because I chatted with the team before they created the program and shared my likes, dislikes, and brand experiences. They have set the bar high for what it means to work with a telecom company or a big brand. The experience (as an influencer) is tailored to each person’s style of content and audience. In this post, I’m sharing a few of my tips for creating a great influencer program with Telus as my example.  Build…

    Takin’ It Back to Where It Started in ’71

    If you’ve been near Queen West and the Ossington area lately you’ll probably have noticed a big blue building at 9 Ossington. Until September 30th it’s the home of the San Rafael Experience popup, a time warp that takes you back to 1971 where ‘4:20’ started in San Rafael, California. I went for the opening and honestly, it was really cool! Cannabis companies are being super creative with their marketing and this is a great example brought to you by the same company that did the Altavie event in the spring. Scratch Bastid DJ + Kelly from MedReleaf and I in our matching Hendrixroe X San Rafael ’71 Jackets Once you step through that blue doorway, you enter a 70’s themed record shop with a bar, dj, living room, screen printing, vintage shopping, and plenty of photo opps. There’s live music every night in the basement and can use your San Rafael…

    High Tea: You Can Roll With Us

    You walk past a group of beautiful, stylish ladies outside a cute and classy coffee shop in a quiet neighbourhood. Everything looks normal until you get a little closer and see a cloud of smoke big enough for a rap video and realise what’s up!  🍃 The other week I had a really cool experience of attending an event called ‘See You Next Tuesday‘ hosted by the fine ladies of the High Tea podcast (listen here). It was a rolling salon and flower side chat where we had an in-depth lesson on rolling the perfect joint and talked about cannabis. We each took home a few goodies and fresh cut flowers. It was fun! Michelle Bilodeau , Carly Stojsic, High Tea Host Jen Newtz,  The High Tea podcast was started to create ‘high-vibe entertainment, for women who also love weed‘. Each episode is a ‘blunt and thoughtful exploration of pot and its magic‘. I love…

    A Few Days in Mexico Will Do You Good

    It’s amazing what a few days away will do! This week I was on a client project in Cancun, Mexico and it was so great. In between the things we needed to get done I made time for some self-care. I read my book at the pool, drank piña coladas in the sun, and went to the spa. I walked along the beach, ate great food, made new friends, and danced at the disco.  I landed today in the crazy wind storm and it’s nice to be home. I’m excited to share more about this project over the next few weeks but for now, I’m looking forward to some family time. I’m feeling refreshed, inspired, and ready for the weekend! We stayed at  Riu Dunamar (via Sunwing) in Costa Mujeres near Cancun and it was so great! Sending you love and sunshine through the internet!

    “Stay Hungry, Stay Foolish”

    A lot of my experience comes from making mistakes, wrong decisions, with the wrong people. I’ve learned a lot of street smarts this way. A lot of my business smarts comes from school.  I was really into business as a youngster when I made gym bags and sold them to students in grade school. I went to college and university and have no doubt that those experiences gave me the skills I need to do great work. I’m not saying everyone has to go to post-secondary but there you learn a foundation to build on when you’re out in the field. When I  was a teenager, I started a publishing company with a friend, published a book, and was awarded Young Entrepreneur of the city. I’ve done a lot of things since then but what I learned from my business teachers in high school, college, and university is with me every day. When…

    Never-Ending Summer

    I love this weather and the sunshine. It’s so nice to be out on the lake. Next week I’m going away for a few days and it feels like never-ending summer. ☀️💖✌🏼

    KINDNESS

    I think about Princes Diana a lot. I know that might seem a bit weird but she’s always been someone I admire mum was inspired by her so much she named me after her, Casie Diana Stewart.  I follow a couple accounts dedicated to her on Instagram and am always in awe of her poise, beauty, and kindness in helping others. She’s someone we can all look up to. It’s been 20 years since she passed away and I think about that night/morning when I found out. My sister called me at LB’s house (we had a sleepover for her birthday) and all the girls were in the basement. Jenie was only about Emily’s age, 10 or so and she called to say Pavorotti killed Diana. She didn’t know what a paparazzi was so you can imagine my confusion thinking Diana had an altercation with an opera singer. Diana, you…

    Instagram

    11   87
    10   229
    34   461
    20   254
    6   240
    20   212
    10   342
    18   278

    HEYYYYYYYYYYYYYYY!

    About Casie Stewart

    Casie Stewart is a Canadian writer, director, and entrepreneur. She’s an award-winning content creator and expert in digital. During her decade-long career in media, she’s been named Canadian Screen Award Winner (Voice Pioneer), Best Travel Blog, and Top 30 Lifestyle Blogs in Canada. Casie has been a keynote speaker at SXSW, NXNE, TEDx, and spoken at YouTube Canada and the United Nations of Canada. She lives in Toronto with her boyfriend and loves summer weekends at the cottage when she’s not travelling around the world.

    SHOP MY FAVOURITE THINGS

    Platform Converse OX – White
    MORE INSIDE Sea Salt Spray 3.38 oz
    Sister of Mine
    Magnetic Lashes
    WISHLIST
    This is so nice.
    Market Tote
    I love the smell of this.
    Heart balloons!
    For an extra white smile.
    Have this one!
    Love my Kindle.
    For good skin.
    Support your girl gang!
    The best travel pillow EVER.
    Old favourite!
    Love this thing. Use it a couple times a week.
    Gold!  I have the black ones.
    These are the ones I have!
    I have two of these.
    Just ordered these and they’re great.
    Get $40 at Booking.com
    Amazing coverage, long time fav.
    I wear these all the time.
    Travel essential for the 10+ years!
    Love love love.
    Soft, quick dry, travel towel.
    Instant Pot essential!
    My favourite shoes.

    Get In Touch