Feeling Very Thankful. #ThankFALL

We had Thanksgiving up at the cottage this year and it was so great! We headed up north on Friday to spend time with Sean’s parents and family. I planned to do some work around the house on Monday but instead I slept in, relaxed, and watched Netflix. It was a holiday! Fall is a time of year we give thanks and think about what we’re grateful for. Target contacted a bunch of Canadian bloggers and asked us to share what we’re thankFALL for. Scroll down for a few of my favourite things and a chance to win a $250 gift card from Target Canada. FAMILY Sending love and hugs through the internet to my whole fam. So happy to be able to hug them or pick up the phone and give them a ring anytime. I recently went home to see my parents so I didn’t make the trek to KW this weekend but I’ll be back home to see them again soon. Much love to all my sisters and quite thankful for Facebook so I can see all my Kiwi cuzzies in New Zealand. Yay Internet! FRIENDS Lucky to have great friends around me! These are old photos of Lauren, Carly, Raymi, and Keri, our OG blog crew. We’ve had some rad times over the years! THE INTERNET I am extremely thankful for the Internet. It’s enhanced my life in SO many ways, I can’t imagine a world without it. We probably wouldn’t even know each other! I’m really happy that I’ve used the internet to document my life over the last 10 years. Hard to believe it’s been so freakin’ long!   MY LOVE Sean, this one’s for you baby! So thankful to have a wonderful boyfriend who is also my best friend. We love travelling, spending time at the cottage, or just sittin’ around watching Netflix. I…

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Rdio New Music Weekly – feat My Girl @SURY_JK!

I’ve been using Rdio since 2010. I LOVE this service. Currently listening to Lightbulbs by Fujiya & Miyagi. Have a bunch of posts tagged Rdio from the last two years here if you wanna check’ em out. Sury is in this Rdio New Music Weekly – featuring Yamantaka, Sonic Titan. The extended version will be released soon and I’ll update the vid then. Animation studio Tendril. <3 CASIE

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Win a Galapagos Adventure! #LookBEYOND

Picked up a massive package yesterday filled with new BEYOND products from Fruits & Passion’s new brand. If ya don’t know, Fruits & Passion is a Canadian-based boutique and the new BEYOND line launches today in Canada (will be available in Quebec and online soon). Scroll down for deets on a great travel contest they’re hosting. It’s about time you went on a vacation, right? CONTEST! WIN A TRIP TO GALAPAGOS ISLANDS For the month of October, Fruits & Passion is giving customers an opportunity to win the ultimate eco-adventure. Visit the fruits-passion.ca for a chance to sail the Galapagos on a voyage that encompasses the very best of the Northern Islands. You’ll encounter local wildlife including sea lions (gah!), iguanas, giant tortoises and exotic birds of all shapes and sizes doing their thang in this wild slice of paradise. The Galapagos islands should be on everyone’s bucket list! If you don’t win this competition, there are other opportunities to go on a 5 day small ship cruise which tours the island. Good luck! Products range from facial care, make-up, body and hair care. The BEYOND line is eco-friendly and features all natural beauty products from earth-conscious suppliers and manufacturers. Twitter: @Fruits_Passion #LOOKBEYOND Facebook: Fruits & Passion English Instagram: @fruits_passion #LOOKBEYOND BEYOND helps make people and the environment beautiful, together. If you win, you can TOTALLY take me. I love vacations and I’m really good at them. Check out some of my past adventures before you ask me to join! (I kid I kid). No, I’m totally serious! Enjoy the beautiful day! CASIE buy propecia buy prozac buy sildenafil buy tadalafil

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Globe Style Advisor: Fall 2013 Men’s Edition

I’ve been added to Globe & Mail’s Globe Style Advisor Blogger panel. Check out all the other peeps and our tweets for the new issue that just came out last week. Pick one up! There is heaps of great mens style in there. Thanks Globe Style Advisor! Download your own copy hurrrrrrrr 🙂 [View the story “Globe Style Advisor – Fall 2013 Men’s Edition” on Storify] Buy celebrex buy celexa buy cipro

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It’s All About Me – Global Premiere Retrospective

Last month was the Global premiere and this month the film is making the rounds at the Ottawa Film Festival. Above I’m at the VIP Reception at Hot House Cafe with Antoine Gaber, Producer/ Director of It’s All About Me. See what you missed in the short retrospective film below of the Feature Documentary ” It’s all about ME” from the world premiere screening at COMMFFEST Global Film Festival on 14 September 2013.  See all photos from the event here, some of my favs below. Jenie, Mum, Sean, and I had a blast at this together. So cute! Post by It’s All About Me – Feature Documentary. Post by It’s All About Me – Feature Documentary. I spoke on a panel with some of the lead people in the movie after the film premiere. Christianne Cruz and myself ready for the screening. Mum & sisters, love you so much! Thanks everyone for your support! <3 CASIE   Buy citalopram Buy fucidin Buy lasix Buy ventolin inhaler

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What Came First – The Chicken or the Mercedes?

Watched both of these in the last 24 hours. The LG one is funnier I reckon but both good. I love the LG one but that’s probably because of the accent and  location that remind me of the hills of beautiful New Zealand. On YouTube, the Mercedes Benz chicken is dated Sept. 23rd, 2013 on w/ 3,983,000+ views and the LG chicken is dated Sept. 27th, 2013 w/ 503,400+ views. They’ve been making news on Mashable and more. I wonder if the chickens are related or have the same agent? Mercedes Chicken LG Chicken Who are the creatives and where did they both get the divine idea to use chicken head motion to illustrate the product at the SAME TIME? Reddit probably.   I don’t even know…

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“It’s All About ME” Documentary an Official Selection for Commfest Film Festival

The last few weeks have been filled with so many great things and it’s not about to stop! I found out yesterday that the documentary I filmed last year with director Antoine Gaber about genY and millennials has been selected and will be premiering at the Commfest Global Film Festival on September 14th. I’m moving from small screen and second screen TO THE BIG SCREEN! The feature documentary “It’s all about ME” will be screened on Saturday 14 September 2013 at 8:30PM at the Rainbow Cinema (80 Front St E, Toronto, ON, Canada, M5E 1T4). I’ll keep you posted about tickets and when I’ll be walking the red carpet! 🙂 Watch the It’s All About ME Trailer

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Experiments to Re-Imagine Advertising

Saw this today and think it’s neat. Art, Copy, Code is Google project that launched at SXSW in Austin this year. It’s a series of projects and brand stories about the current creative revolution, driven by art, copy, and code. The film project shows experiments in ads, apps, social, and mobile that are reimagining advertising’s future. Screenshots in this post are from when I watched it earlier, but based on where you live, the weather, and time, your video will be different. Check it out! About the Video The marriage of art, copy and code is creating entirely new kinds of experiences, but it’s also revolutionizing more familiar ones, too. Here, we partnered with director Ben Tricklebank and Tool to create a dynamic video experiment that changes every time it’s viewed. When a viewer presses play, the program gathers data points like time, location, weather and what’s happening on the web and incorporates them into the video. The result is a personalized experience that rewards repeat views. Talking Shoe This is me today. Hope day is treating you  well. Sending you sunshine because there is none outside! <3 CASIE

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Canada’s Marketing and Innovation Conference – The Art of Marketing

I’ve attended The Art of Marketing for the past few years. Of all the conferences that go down in our great city, this is by far one of my favourites  They consistently get great speakers and I always leave feeling inspired and full of knowledge.  The lineup for 2013 is no exception! The Art of Marketing 2013 – Speakers Biz Stone – cofounder of Twitter and named one of the world’s most influential people by Time magazine. Seth Godin – Bestselling author of LinchPin, Tribes and Purple Cow. Charles Duhigg – New York Times reporter and bestselling author of The Power of Habit

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THIS?

I’m gearing up to start shooting the new season of THIS: The Hot Internet Show on Coral TV. We’ve been signed on  as a partner by Kin Community, THE LARGEST LIFESTYLE CHANNEL ON YOUTUBE, so, I need to step up my game here. One of their partners is THE ELLEN SHOW. Sorry for yelling, this is all very exciting.  I met some od the team from NY last night and they are just lovely. I’m wondering what you might like to see on THIS? The show is co-produced by me and I’ve got the freedom to be creative and plan episodes. In the past I’ve covered events, tech apps, gadgets, travel accessories, and summer accessories. I was thinking about doing some things with a tech-style theme and more around blogging (since that’s my expertise!) I’d love to get any ideas from YOU! If you don’t want to comment or Tweet me shoot an email to coraltv @ casiestewart.com. Some of my old eps below.

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Are you the next #HTCone Influencer?

Have you seen this yet? Clicked the fancy ad in my sidebar for the new HTC One? If you did, you’ll notice it’s for a big contest with HTC  to win a phone and social + blog mentorship from none other than yours truly! This is my second partnership with HTC in the last couple years. I was given the phone a few weeks ago and almost all the photos I’ve published here since have been shot with the HTC One. The selfie cam on this lil’ thing is the best I’ve seen and the reviews of it are great! I posted a bunch of photos over the weekend and a collection in this post here. The phone itself is made of aluminium and the home screen is a feed of all my social activity and news. HTC is looking to help someone take their blog to the next level by offering them mentorship from a famous successful blogger. You’ll win the HTC One, mentorship, and you’l be published right here on THIS IS MY LIFE. To enter, click the ad in my sidebar and follow to the box that says “ARE YOU THE NEXT INFLUENCER?” For hard core tech info about the HTC One, visit htc.com. It’s now available in Canada 🙂 Good luck! Contest closes on MAY 30th, 2013! <3 CASIE

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Payless Summer Preview Sale w/ Savings from CAA

I’ve been biking heaps since the weather has FINALLY warmed up. One of my fav things this time of year is shopping for new spring things! As I was browsing the CAA website  last week I was pleasantly surprised to see I can save 10% at Payless with my membership! I like shoes. Actually, I love shoes! Each summer I wear heaps of flat shoes and often wear them out from all my walking, biking, concerts, and activities. So, affordable little flats are perfect. Plus, a girl can never have too many shoes! I went to the Payless store located conveniently across from the Eaton Centre on Yonge Street. There are over 40 stores in the GTA and you can also order online. There’s heaps of shoes for men, women, and kids, with all kinds of accessories. You’ll save 10% if you show your CAA card when making a purchase.  Plus, their Summer Preview Sale is on now! I’m super impressed with all the life-side assistance savings from CAA. I’ve had my membership for about 3 months and already saved more having it than the cost of the membership. Remember my trip to Boston? Next on my list is a movie date and dinner where I use my CAA card to impress my BF with my savvy savings. Had lunch with Mum and Dad last week and they BOTH recently renewed their memberships. We’re a CAA family!  To see all the life-side assistance savings from CAA visit caasco.com or check them out on Facebook and Twitter. They have a blog too! Have an awesome day! <3 CASIE

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Fools Gold

Did you get fooled today? I didn’t. I wrote about corporations pulling pranks as a marketing attempt for the Pulp & Fiber blog though. Check it out here. This mixtape is pretty good. Listening to it now meow. Makes me think about being at an outdoor music festival in the middle of hot, hot summer. Ahhhh, soon enough my friends! Hope day is good! <3 CASIE

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CAA and Life-Side Assistance Savings for You

Last week I got a CAA membership and I’m pretttttty excited about it. Why you ask? Remember having an SPC card as a student? Well, a CAA Membership is kinda like one of those for adults. CAA offers Life-side assistance in the form of savings and rewards from heaps of partners in North America. I’ve never owned a car but when I started driving my Mum had CAA memberships for both my sister and I. She didn’t feel safe with us on the road without knowing we had CAA, just in case something happened. You would not believe how many times it came in handy. I remember saying “It’s ok I have CAA” and getting a friends card towed, a boyfriends car towed, or saving the day when someone accidentally’ locked the keys in the car.  (No not me, never!) I really enjoy driving and having a CAA membership makes me feel safer, especially for long highway drives. Would have been great for our trip to Austin for SXSW last year! Doh. Over the next couple weeks I’ll be sharing some of my shopping, dining, and entertainment savings that come with having a CAA Membership.  I was honestly shocked to see just how many partners they have including a full service travel agency. I’ll be exploring that option in great detail. Most of all I’m looking forward to shopping discounts at Gap & Banana Republic Factory stores, finally visiting the Ontario Science Centre, and taking my BF out for a dinner and a movie. To see all the Life-side Assistance benefits visit caasco.com or check out CAA South Western Ontario on Twitter and Facebook. Have an awesome day! CASIE

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How (NOT) to Fail

When I was at Uni in Australia I so clearly remember a friend saying to me “The Most important thing about life is building relationships”.  That moment and phrase have stuck with me in everything I have done since. (It was 2004 so, in Internet years, that’s ages!).  That’s the thing I feel people really MISS about social media, it’s all about building relationships. I scrolled though a presentation earlier about not NOT to fail as a brand which talked about how brands build relationships. And how they are not great at it. Brand relationships are not the same as human relationships. Some of my fav slides below followed by the 110 page presentation.  You might enjoy clicking through over lunch today 🙂 How to (not) Fail from Martin Weigel

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Valentines Day Advertising

We did a funny blog post at the office about condom advertising and Valentines Day 🙂 Read it here.

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Rockstars don’t call themselves a rockstars, but in this case Marketing did.

This article originally appeared in the Nov. 30 issue of Marketing as part of “Being Influential”. Casie Stewart has been many things. She’s worked as a consultant, brand ambassador, spokesperson, copywriter and community manager. Until this autumn, she juggled freelance work as each along with sponsorship deals with brands like Canadian Club, LG and Cadbury seeking mentions on her life blog and social streams. Then in September she made the jump into the agency world, accepting a position as director of social media at Community, a small Toronto-based agency that works on campaigns for clients like LiveNation, Heineken and Bacardi. Stewart says she’ll maintain her social presence (which includes 14,000+ followers on Twitter) despite her new nine-to-five and is participating in upcoming influencer programs by Ted Baker London and Telus. At Community, Stewart is using her personal network of influencers and experience as a blogger to inform client work. As a sought-after influencer, Stewart’s participated in dozens of social campaigns. These are four of the best. READ HERE.

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The Art of Soup

I can’t even begin to explain how special I felt when I opened this extremely heavy package today.It came from a friend south of the border. Thank you Ellen for sending these. I love you. As soon as I knew these cans were being made, I reached out to my best friends in Boston as asked them to keep an eye out at Target. Today, four of the Andy Warhol Tomato Soup cans arrived. The cans celebrate 50 years since Andy’s iconic work, 32 Campbell’s Soup Cans. Andy famously said “I used to have the same [Campbell’s soup] lunch every day for twenty years.” I love their branding. Something special they did is print all the labels directing you to the website artofsoup.com which redirects to their Facebook page Campbell’s Condensed Soup, 158,746 likes, 3,527 talking about this. Right now. I love when brands do that. Andy Warhol has always been my favourite. An inspiration. I have blogged about him heaps. He has his own category. I also named my iPad after him. Campbell’s Tomato soup with toast has been my fav lunch since I was a kid. Before I knew him. My blog is about to get a makeover 😉 <3 CASIE  

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Speaking | Brand-U Fab, November 1, 2012

On November 1st I’m speaking at Brand U Fabulous. This one-of-a-kind event that will provide women entrepreneurs with tools, tips and insights that will help you market and build the business of your dreams online and offline. There’s an all-star speaker line-up including Amber Mac , Donna Marie Antoniadis,  Steve Lowell,  Laura Furtado, and me, an interactive discussion panel and breakout sessions that cover everything from marketing, writing, branding, to all things social media. Why join us? Understand what your brand says about you and to create a magnetic brand that integrates with your mission Demystify social media and learn concrete steps to leverage your efforts to increase your followers, enhance your influence and grow your bottom line Create the right buzz about your brand that will convert your raving fans into loyal, happy customers Learn how to effectively communicate your story through speaking from the stage, writing and video! The Basics: Date: Thursday November 1st, 2012 Time: 9:00 a.m. – 5:30 p.m. Venue: St. Paul Bloor Street Address: 227 Bloor Street East, Toronto (Click for directions) Tickets are $99 and a portion of proceeds go to Nellie’s Women’s Shelter. Visit the website for more info on speakers & ticket options. Hope to see you there! <3 Your positive & fabulous friend, CASIE

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There you are…

Handsome. What do you think of this?

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CIBC Run for The Cure 2012 – September 30!

This year I’m participating in the Canadian Breast Cancer Foundation CIBC Run for the Cure on September 30, 2012. I’m running with Lauren, Sarah, Courtney, and Harmony as TEAM 5138008. Get it? BOOBIES! I’ve been training by running, dancing (joined a burlesque troupe!), eating healthy, and mentally preparing for 5k. At this point I can to 2.5k  and by 12 days from now, I’ll be ready! When I think about the estimated over 23,000 women who will be diagnosed with breast cancer this year in Canada, I’m happy to be supporting a cause that touches so many of us. I heard yesterday about a friends Mum being diagnosed with Breast Cancer and I wrote this post right away. As of right now I have raised 16% of my personal goal of $300. I would like to blow that number out of the WATER! You can make a difference. With your support, the Foundation will continue funding breast cancer research, education and health promotion initiatives across the country, making a difference from coast to coast. To learn more about the work the Foundation does, visit www.cbcf.org Will you support me in the Canadian Breast Cancer Foundation CIBC Run for the Cure? A donation of $20, $50 or $100 will really help me get closer to my fundraising goal. Of course, any donation will make a difference and help create a future without breast cancer. You can make your donation here. Need some PINK donation motivation?  Pink glasses, pink sky! Me running for the CURE! Pink Strawberry Tic Tacs for Breast Cancer Month! Mum and I in MATCHING Pink jackets! Me yesterday in Pink wrinkle free Oxford & BF cardigan from Mark’s, Hunter Wellies, Abercrombie demin (so old), and a smile. We’re still deciding what to wear as a team put I…

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Art/Advertising, Both.

I love the Say Media blog. They post Venn diagrams about advertising, marketing, and social media every Friday. This week “Great Advertising is Art”. Some examples they posted today of trendsetters paving the way for awesome advertising at art. You will like the video. Beautiful.     Google flashing its technology through a gorgeous music video for Arcade Fire.     Toshiba sending the first chair to space attached to a weather balloon.     Target putting on LED light shows on the side of the NYC Standard Hotel.     BMW driving cars through a giant glass apple.     Honda turning its car parts into a complex Rube Goldberg machine. Valfre is one of my fav artists. Her drawings are so good. Her blog is here. One of my favs is in this post. ART/ADVERTISING? Both. What advertising/art are you creating? CASIE  

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The Future, Ads & Content feat @SayMedia @VictorsnSpoils @VirginAmerica

Check this out! I had no idea, mega agency, Viktor & Spoils made a case study about this. Most of this video was shot by my sister and the whole thing was put together by Sean Evans from 1188 Films. Pretty neat! 1188 just WON for Post Production Of The Year for Down With Webster “Big Wheels” video at the MMVAs tonight. If you like/love Nintendo you will <3 this. CONGRATS to 1188 & DWW! Read a good article about advertising & content on SAY MEDIA’s blog this week. Goes back to what I was saying last week about transmedia storytelling. I love their VENN diagrams.  

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Why Just Watch When You Can Feel?

I just came from a keynote by Paul Lee president of ABC. It was refreshing to hear his thoughts about storytelling through media. I things brands and broadcast networks have an INCREDIBLE opportunity to tell stories through trans media. The internet is your friend guys. Paul Lee said “for all the business models, the play is still the thing”. In the spirit of being refreshing, check out this short film The Drop, shot by Johan Renck for Perrier. He’s one of one of the most respected and sought after directors of commercials and music videos right now. The shooting took place during 5 days in march 2012 in Buenos Aires, Argentina. “When everything is melting on Earth, a gorgeous heroine is sent into space to refresh the world with a bottle of Perrier…” The film plays on all what makes Perrier a unique and iconic brand: it’s sophisticated, elegant, incredibly hot and has a unique French touch to it. Perrier has made a couple film now and I enjoy the way they have taken to YouTube to create a feeling through film and go further than just making a commercial. Good job guys! Some Takeaways from this morning’s Keynote for Brands: Need to lean forward like a kid, with genuine interest We have access to brilliant new technologies ex. Instagram, Xbox Need to lean back, take things in, feel the story TV is really about storytelling Storytelling is changed, more choices Viewers have limitless possibility to consume Smart viewers choose when & where to watch More from Banff World Media Festival later today! Check out HOW beautiful it is here right now…  

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THE YOUNG INFLUENCERS CONFERENCE

Hi from the Bram & Bluma Appel Salon at the Toronto Reference Library. I love this space! I caught the morning keynote by Shane Smith, CEO & Founder of Vice. Panels are full of great people. My talk is “Authenticity and Word-of-Mouth via Social Media” featuring three other bloggers in fashion, photography, and comics. Follow along my tweets and #YIC12. I you have any questions, ask me! Have an awesome day!

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(I’VE HAD) THE TIME OF MY LIFE

Last night at the SAY Media party for DX3 I had the time of my life playing with a parachute. It was so fun/cool/awesome, seriously. The band man is Rich Aucoin and here are his deets so you can follow him. Canadian and good looking too.   I was shaking the parachute with about a hundred other people. A bunch were in the middle and running from side to side as the parachute went up and down dancing the air. Charlotte from SAY emailed this photo to me after the show and I’m sure there are heaps more in cameras around. Right when photo was taken I was in this totally awesome childlike state where I swear I don’t know if I’ve ever had so much fun. It was absolute bliss. I’ve said it before and will again, the SAY Media team really know how to throw a party. In conversations last night I learned that lots of people were learning about the company for the first time. This is pretty rad for me because I’ve been working with them for almost a year now. I’m their Canadian ‘poster child’ for social & one of their passionate people building culture. I’ve mentioned them a few times on blog before. I think lots of old friends were surprised to see my face on their signage. “Hey look, that’s you“ I fell in love with how SAY Media really ‘get it’ the first time I received an email and checked out their site. They work with Passionate Voices connecting us with brands and stuff we like. Last year when I was an Android user, I did a national campaign with HTC. SAY is the first ever real advertising I hooked up with too. Those fancy video ads in my sidebar, that’s them. I’m heading to DX3 for day two today and will probably…

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LET’S GET DIGITAL.

Get out and do something. Next week is Advertising Week in Canada and there is a bunch of cool things happening.  This time of year can be kinda depressing spending a day or few hours at a conference is a good way to escape the winter woes and hopefully stimulate your brain. Two things I love most about conferences are scoping out well branded booths and good wifi. The later can be a challenge sometimes. The Detroit Autoshow had totally massive displays with lights, sound, art, fashion and cars. It was crazy how bright the lights were. CES was really, really, huge the conference floor 1.6 million net square feet of exhibit space. In partnership with Advertising Week launches Dx3 Canada, a new interactive trade show with sessions and exhibitors related to advertising, marketing and retail. My girl Amber Mac will be onsite filming her show and there’s a bunch of sponsors/exhbitors friends/partners of mine from over the years including Say Media, Trendhunter, Techvibes, Jaunt.ca. Some more details include: 100 of Canada’s top digital solution providers engaging free seminars Amber Mac’s Technology Spotlight Interviews show floor  etc I’ve always loved advertising. Started a creative ad agency in high school entrepreneur class, was the youngest but got the highest mark. BOOM! Each week the Say Media blog posts ‘this week in venn‘ a diagram that relates to culture & advertising. This was last week’s one and it went along with an awesome post by the CEO titled ‘This is why you work in advertising.’ It’s a good read about the art & romance of good advertising, making conversations human and creating passion. Better advertising for a better world. The DX3 Canada event is on Wednesday & Thursday next week. The trade show is FREE but if you want to attend the sessions you have to pay. There’s over 3o and lots of interesting stuff. I’ll be there…

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