Last time I was in Ottawa I was talking in the closing show with some Canadian celebrities for Ottawa Fashion Week. I’m not sure if I will be attending Ottawa Film Festival next week but it is definitely nice to have our film in there! Hopefully we can make it into a film festival somewhere warm and sunny one day. That one, I will have to attend!
I wish I could share posts to other sites like Facebook, Twitter, tumblr, Pinterest. Remember when it first came out? It has changed heaps. I think there’s potential. I use so many other Google products and have thousands of photos from Picasa web albums that are now Google+ photos.
Yesterday FASHION Magazine published an interview they did with me this week. It’s the first in their new series on stylish movers and shakers leading the pack in the world of social media. Thanks Renee Tse for the kind words. If you read it, leave a comment on the post!
While social media may be just a hobby for some of us, Casie Stewart’s life is all about digital platforms. As the social media director of Community Agency (a circle of artsy and techy people) and a dedicated blogger since 2005, it’s pretty accurate to say social media has taken over Stewart’s life. From documenting her every movement on her blog to conversing with her 15,000+ ‘Tweeters’, she has built relationships across the world via social media. But out of every social media platform she’s on, Twitter is by far her favourite.
Thanks to Twitter, Stewart’s living a whirlwind life she never dreamed possible. She’s partnered with companies like Virgin America, Ted Baker London, Thomas Sabo and Telus (just to name a few) and is currently the host of Coral TV, a platform for ladies who are interested in everything about the internet. Whether you’re looking for opinions on fashion and technology or just some inspiration, Stewart’s sense of humour and positive tone on her blog is sure to make your day. From talking about her social media obsessions to her upcoming partnership with TIFF, we caught up with Casie Stewart for this week’s social media star feature.
“U.S. retailer Nordstrom has upped its social game by turning its in-store displays into real-life Pinterest boards.”
As an avid female Pinterest user in her early 30s who loves style and shopping, I think it’s great. By tapping into Pinterest in-store (which has a high female user base) they are connecting where customers hang out online to where they go offline. There’s a good chance customers who notice this type of promotion will take a picture and Pin an image making it a 360 social shopping experience. I think it’s good for certain brands with mass appeal, but as a shopper I don’t want to buy that one item that everyone else has. Casie Stewart, director of social media at Community
If you didn’t see this video on social TV from Twitter check it out. Pretty neat data visualization.
I LOVE social TV. Something I’ve been really passionate about since working at a TV station a couple years ago. The magic of Twitter and TV fascinates me. I love real time communication, advertising, and interaction. I hope to work more in that space again one day.
Last year at Banff World Media Festival, social TV was such a hot topic. Here’s my episode on Coral TV where I chat about upcoming trends, these are all relevant one year later!
In other news, Vizify is a wicked way to visualize your social resume. Made this little ditty the other day. Cool eh!
You know what I’m talking about. If your boss comes up to you says something about the ‘harlem shake’ you better it’hope it’s not about doing one, or you might as well Gangnam Style right out of the office.
We posted a b-l-o-g at work written by Dylan about people coming late to the meme. It’s basically THE WORST thing you can do for your company, office, or brand. You risk being known as ‘behind the times’ forever.
When it comes to memes, either get on that bus early or don’t get on at all.
The viral video game is all about speed.
Going “viral” is a funny thing. You can’t know if your video will ever go viral. You can’t plan for it to go viral. You can’t predict it will go viral. You can’t guarantee it will, or force it to go viral. The only thing you can ever really know about a viral video is that its popularity has faded. Eventually, everything viral dies. Goes six feet under. Kicks the bucket. Buys the farm.
In other news, we found a new guitar in the library and I am making Sean play it for me. He hasn’t played much lately and his fingers are hurting but he is so good at it. True Lies Romance. (Good movie though!)
A bunch of stories have no views but they emailed this info to me and I thought wow, you made those. . It’s nice to know I have 46 memories in Story from the year. In 2013 I will create more. And better.
I published 569 blog posts on casiestewart.com last year.
Today I had a call with someone I did not know in London, UK. (So many London things lately!) I gave her business tips for her website and some things to do in the internet that can help her business. She booked a call on clarity.fm and I then I called her. We chatted for about 20 min.
The time spent chatting with Casie seemed like 5 minutes! She gave a to-do list targeted for my brand with well-thought points of the benefits and ones not worth my time for now. I got exactly what I wanted out of it. For my call, she was an expert on social media, online shopping, branding and trends.
If you ever wanna ring me and ask advice about your business, career, life, outfits, whatever, you can ring me through Clarity. It’s $1.50 a minute! Clarity was founded by Canadian entrepreneur Dan Martell last year. He had one wish for his recent birthday and to help make his wish come true, I am donating an hour of my time on Clarity this Saturday, January 5th. I’ll tweet out the link in Saturday morning and you can ring me for freeeeeeeee.
I forgot about this great lil’ vidSteve Carty shot of me this summer, it’s on my Clarity profile.
In other news, changed my Twitter header/background to this cartoon of me that was published in Walrus magazine last year. I hated that article. No press is bad press though, right? Urghhhh. Love the drawing though! THANKS GUYS 🙂
Today Twitter announced they’ll be allowing us (users) to download our ENTIRE TWEET HISTORY before the New Year. For me, that’s almost 100,000 tweets! I’ve been publishing the Internet for almost a decade and it’s hard to imagine all the things I’ve posted. This month, Dailybooth, the OG photo sharing service that helped kick off this thing we call ‘social media’ announced they are shutting down. If you have photos on DB you can DL them until Dec. 31, 2012. After that, they’ll be gone.
Dailybooth was THE original photo sharing service when Twitter came out. I posted a photo of myself nearly every single day from January 2009-January 2012. The photo updated to the top right corner of my blog showing a new face each day. I hardly had any tattoos back then, nobody had a million followers, and ‘social media’ wasn’t a ‘thing’…yet.
It was the experience I loved most about DB. Logging in and seeing familiar faces, comments, making friends. I hung out w/ Zolloc (Hayden), my friend from Dailybooth for the first time IRL about a month ago. We’d known each other for years. He was visiting Toronto for Nuit Blanche so I showed him around my fav hood, Queen West and Trinity Bellwoods. The community at Dailybooth was always so positive.
This news made me sad. Why do I feel so romantic about a photo sharing service?
I took all 756 photos, added music and made a massive vid with them all. The video is coming soon. It’s five minutes of Casie, five whole minutes. Observations? I make a lot of different faces, I wear a lot of hats (actual hats), I travel, I don’t get sick often, I smile most days, I like to have fun. It brought back so many memories. I forgot heaps of people, places, things, and thoughts. It was nice to be reminded.
It’s sad to see Dailybooth go but I understand why, I’ve hardly used it myself since I got Instagram. A sign of the times I guess…just like 12secondsTV. RIP.
Casie Stewart is a Canadian writer, director, and entrepreneur. She’s an award-winning content creator and expert in digital. During her decade-long career in media, she’s been named Canadian Screen Award Winner (Voice Pioneer), Best Travel Blog, and Top 30 Lifestyle Blogs in Canada. Casie has been a keynote speaker at SXSW, NXNE, TEDx, and spoken at YouTube Canada and the United Nations of Canada. She lives in Toronto with her boyfriend and loves summer weekends at the cottage when she’s not travelling around the world.