Social Media - CASIE STEWART

Casie March 29, 2011 LIFE

Woke Up to Me ON @Mashable

As soon as I saw the first part of the tweet pop up on my push notification on ipad I knew what it was, I just had a feeling…could it be? Me and for what? In this: Top 5 Digital Marketing Agencies on Mashable “When Virgin America was launching its first international route to Toronto, its Creative Director Jesse McMillin contacted Evan Fry, V&S’s Chief Creative Officer to brainstorm ways to build buzz and find a local brand ambassador in Toronto. They came up with the Virgin America Toronto Provocateur. The website V&S created — with a video of Sir Richard Branson himself — received 1,500 contest entries, which were narrowed down to 20 candidates (this seems like a small number, but candidates needed to live in Toronto, be able to do the joband submit a video, which limited the applicant pool). The site received 46,000 unique visitors and V&S helped Virgin find its cheeky new ambassador, Casie Stewart, who still functions as the provocateur.” Never heard of Mashable? Geeks & nerds across the universe think about/have thought about waking up to themselves on Mashable. Well, I know I sure have. Read the article on Mashable & leave a comment! Have an awesome day. P.S. get a ticket for JapanQuakeTO at Tattoo on Thursday right hurrrrrrrrrrrrre!

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#twestivalTO 2011 – tweet. meet. give.

This photo means something really special to me. It reminds me how much I, we have grown and changed over the past couple years. Erin, Satish & I (below) were on an aweosme team that came together in Jan. 2009 to create the first big Twitter event Toronto ever had. Twitter was slowly catching on at the time and the event was part of a global thing called Twestival. Last night, Twestival 2011 took place and it was awesome. It was a totally new team of people who took the initiative to create the event and I was proud and happy to be there. Twestival OG organizer group hug, my happy moment of the night. The first Twestival was at CiRCA and we donated to charity:water. Remember that place? My sis was there, she was a Raptors girl back then. She’s the blonde if you don’t already know/can’t tell. Once we had Twestival on a boat cruise. Renee you were missed last night, I had a shot for you. I need to get to SF to you v.soon. Another time we had Twestival at Tryst in the club district. See all the great pix Erin Leydon took last night here on flickr. My Olympus pix were not as great. I’m not familiar with the camera yet and had some issues. I’m used to having a point & shoot. This is me frustrated, haha. Don’t judge me, ok, judge me. I don’t care! Lady Blogga raaaaaaaaaa! #pawsup Lauren! #blondetourage #ftw Ava. Ally. Love you Erin. Allisaaaaaaaaan Bathroom party. I make the girls giggle. Marie your dress was GORGEOUS, designer was Cat Shanahan right? Sheldon. We met at the very first Twestival. Both had shirts w/ our @name on them. Word. Jon Crowley. Michael. Jeremy. Kevin. Andrew. Jonathan. Sean Ward, lookin’ good…

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i’d like to thank you for watching my show

Just kidding, I don’t have a show yet! Yesterday I woke up and rode the subway just after rush hour, it was still packed. I was heading to BNotions Internet & Strategy to be filmed for an upcoming panel I’m on. They told me originally 3-5 hours and I was like ‘WHAT DO WE NEED THAT LONG FOR?’. I’m pretty speedy & no fuss to work with, especially when shooting. We were done in about an hour which included Broll too. WIN! Panel is called Fashion Connect TO, it’s at the Gladstone April 7th and it’s free. There are 89 people already attending. Get a ticket here! Last night I stopped by Abode w/ Keri & saw these lovely peeps. Awwww. Tonight during the six o’clock news there’s a special on being cool on the internet and prolific amazing tweets, I’m part of it. Not sure if it is national, it might be. Thre’s a spot running today on Global enticing you to watch. Ahhhh. I’m often nervous before things like this because despite how genuine kind/nice/grateful you are you sometimes come off different after editing. I was asked about all the great things I get to do because of my job (blog). To be honest, I’m thankful every day for what I do, I work really hard at it and Iove sharing it with you. #FINGRSCROSSED! OMGaGA.

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Aisles turn to catwalks: Stolen Girlfriends Club SS 2011

I’ve told you about Stolen Girlfriends Club before, most fav NZ designer. My girl Anna Fitzpatrick at Red Bull in NZ sent me this awesome vid of the SS SGC collection ‘Untitled’. Check out what they did… Stolen Girlfriends Club invade New World Victoria Park. Stolen Girlfriends Club present their Spring 2011 collection ‘Untitled’ Gone are the runways, front row seating, backstage, and media-only invite list. It was everyday shoppers who were treated to 20 beautiful models walking the aisles of a supermarket as if they were the cat walks of Milan. Music courtesy of White Lies – Peace and Quiet (33s remix) No runways, front row seating, backstage, or media-only invite list, for six minutes New World Supermarket (Auckland, been there) was taken over by models. The show was put together with Red Bull who have been lovers of their unconventional style since 2005. Marc Moore, design director of SGC, wanted to present ‘Untitled’ in a location that took fashion out of its usual context. “We thought about presenting our new collection in a total random and public place, we wanted it to be like a ‘fashion flash-mob’. It’s always a challenge to keep people on their toes in anticipation but I think that today’s show really did surprise”. She looks surprised… Todday I’m heading to lunch to meet a few friend who is giving me a NEW fancy camera. I am going to take so many photos of everything including myself . Haha. Someone from Global News is coming to interview me after that about being cool twitter/blog. I dreamed of this kinda stuff happening to me when I grow up. Have plans to do something fun this evening too. Life is good. Enjoy the sunshine today 🙂

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#pumasocial: march 10, 2011 @Burroughes #toronto

Last week Toronto was host to the first PUMA Social Club in Canada at the Burroughes Building on Queen Street. It was THE place to be. So many cool peeps and hot babes. Check out this rad vid produced by 1188 Films for Puma with a blonde you will recognize. I love this campaign, I feel it really goes along with my lifestyle. I celebrate more victories at the bar than I do at the gym. See a couple more familiar faces in the vid? A bunch you have seen here over the years if you look real close. Thing is, PUMA pioneers ‘Sportlifestyle’ and has built a their brand on FUN. I thnk I’m kinda like that too. Hey look, my sis riding a giant moose w/ R’Bull. The whole top floor of the Burroughs was full of people playing games like checkers, operation, ping pong, table hockey, air hockey. Lotsa late night revelry, live bands and DJs. Hellooooo again friend. This track is for ma boy Nate Dogg who passed away last night at 41 to a stroke. REGULATE! After-hour athletes are babes. I had a couple pose with me for fun. For more info about the campaign in Canada or the world see the press release here. This is Sean the producer telling me I am AWESOME. Thanks for the gig. Love you. And remember, some marathons end At 6am. One more thing, could you please take one second to vote for Shawn Hawaii in the BMW contest? No email, no signup just vote. It will mean the world to him. I’d do it for you! VOTE here NOW. P.S

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the art of marketing, mining & justin bieber

The Blondetourage! Blonde blogging babes Keri & Lauren. The Art of Marketing yesterday was really great. I enjoyed the speakers. Each one made their presentation very personal to the room and to Canada. Gary, Jeffrey and Guy were my favourite. It was a pretty rad day. I was interviewed by The Biz Media & My City Lives for the event video. We like to blooooooooooog. (That’s how you say it right Keri Blog? ;)) Keri & I crashed the Mining Conference. Cruised riiiiight pas security. You are gonna see more of this. I live right next door. I have no idea why I am not crashing more conferences. If you know one I should attend, LMK. We lingered behind this set and were on BNN. Did you see us? It was so sunny & pretty out. Oh, how I so love sun. Then I saw this unit penix Fenix. I was hoping to Chilean Miners were there for autographs and photos. Are they still famous? Maybe their run is over and they have gone back to work now. Quite a structure though. OMG I would not like to be a miner, I’ve never been in a mine have a I Mum, Dad? What about the Sudbury one? Then is was timne for Guy Kawasaki‘s talk to close out the day of TAOM. I snagged a VIP seat up front w/ Michael. Look, GUY. He talked about how to be enchanting. I was waiting for my photo to show up in the presentation. He was really nice. I reckon if we had a lunch we would get along great. Gary too. Jeffrey from Kodak (behind Michael below) seemed like a rad dude also, he smiled at me when I passed him. OMG fan girl. Ok now for the Bieber part. Guy’s…

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i’m not from around here (recently)

This was the start of our Tri-Cities Cruze yesterday: Kitchener, Waterloo, Cambridge. I LOVED having a car this weekend. This was me listenin’ to 50 Cent, imma gangsta. My sis. So pretty, ILU. Great hair. Windows down, sun on face. WIN. We went to Fairview Park Mall then the Cambridge Centre. I used to work at both. I did a season at Conestoga Mall too. When I was younger I worked at so many different stores in the mall, total mall rat. First job ever was at Gap #989 Kitchener, I was 16. I would like to be in a car commercial. Chicopee Ski has this wicked tube hill. Looked fun. I wanna try it some time. We just did a drive-by. SEE, so gangsta. I kid, I kid. Born This Way is playing on the radio like every 5 minutes. I don’t mind yet. Cruze with me baby. SUN SUN Thank you again GM for hooking me up with the opportunity to go home and see my papa and friends. The Chevy Cruze was an absolute pleasure to drive on the highway, in the city and on the country roads near Dad’s place. I felt safe and awesome. Sister totally loved being my passenger too. So great driving when the sun is out/going down. BTW the #FF winner is… DDDDDD-DANA McBride. Fab photo sista. We’ve never met but we will on March 23rd at Abode public Residence. If you would like to join us, here’s the deets where you can get a ticket. This was her entry, love the shoes, love the dress, pose is fab. We’re gonna have a good time. She has a pretty cute tumblr too, glitter and skulls. Just did some creepin’, found this there. Peace out my friends! I’m at The Art of Marketing…

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this post is alllllllll about winning.

The other night I was at Century Room for a music video shoot. Was chilling with a bunch of babes/models/friends: Jo, Jess, Me, Grace & Lilly. You are so cute JoJo. Renee, Kevin & her cute friend. (R-L) Jo dancing in the back, Jess txting in fur. I lost count on how many fireworks/bottles there were over the course of the night. We had a great time, I ended woke up with a killer hangover. Casie Sheen, aaahaha. My friend JD Howel was shooting the video, check out this awesome footage he shot of the Shuttle Discovery on a plane the other day. It’s now on MSNBC. WIN! “I was returning to Toronto from a shoot in Cuba on an Air Canada flight, and awoke just as it was happening,” Howell told me in an e-mail. “I started rolling my iPhone and caught two minutes of it before it exited the atmosphere. Talk about timing!” jdhowell.ca Went for a little stroll fitst thing this morning. Super sunny outside today. Check out this super hot photo of Keri by Suzy Lamont. WIN! Lady Gaga killed the runway in Paris last night for the Theirry Mugler A/W 2011 show. God I love her. Waiting for a call from my sister to see if we will be attending her show tonight. Fingers crossed. I saw her last time she was in town, LOVE. Photo from dose.ca. In other news, I would like to thank GM Canada because tomorrow A CAR is being dropped off at my place for the weekend. I tweeted the other day that I would love the use of a vehicle now & then and that I didn’t want to own it, just use it. By the powers on the internet, I got an email from the lovely Adria at…

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been training for this pretty much my whole life

Watch it. Lemme know what you think in comments. I was so nervous when I saw it last night for my first time. Gah! PUMA Social Toronto Afterhours from 1188 on Vimeo. Today I wrote about a Canadian hip hop artist in NYC named George Reefah for Z-List. Check it out here. Must get coffee/lunch! Byeeeeeeeeeee

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I’d like to thank The Academy and The Internet

rrrrrrrrrraaa raaaaaaaaaa ra ra rain. Get over it. Just saw Jeni Woww on CP 24, man is her and Snookers can write books, I surely can do it too. This rainy weather today makes me think of spring. It’s not that far away. Time to really get into beach body mode. Tomorrow today is the kickoff day for that. BTW, I really hope ‘the curse’ does not hit Natalie Portman. I love her. Glad she won. Can’t wait till she pops out that baby. This is painted in a warehouse in Liberty Village up a really little staircase, me likey… I love to lay in the grass… oh spring, I’m thinking of you. The Freestyle Friday winner is Shame ‘Fame’ Alexander. Please send me your address so I can get a nice package into the mail for you. I’m waiting for mail today too. I love mail. If you ever wanna send me something just ask for my address ok 🙂 Hopefully sometime today the Puma video comes out. I am stoked to see it. While we were filming in the Beaconsfield the lovely Anna Cyzon stopped by. Remember her? Totally hot babe. It’s been ages since we hung out. ANNA THAT NEEDS TO CHANGE. Found the pic of us on Carly’s blog and while I was creepin’ there I also found these pix from the summer, Down With Webster Concert: The legendary BUD CAMP: In other news, Prince Perry’s producer King Kong Girio has just finished a new remix of Love At The End Of The Century. Download the track for free here. Im off to a lunch meeting. Should have some good news to share with you later today. HAVE AN AWESOME DAY! I’ll be jumpin’ in puddles when I go outside 🙂

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during business hours athlete + after hours athlete

Can I get a workout? Hell yeah. You know this place and this babe. business hours athletes: blog, workout, tweet, blog, smile, rinse repeat. Was nice to see Rosa Park arrive at The Motion Room to shoot this for The Globe & Mail. Video/article will be out in about a month. Bloggers vs newspaper = massive time difference in posting content. This is a sneak peek from the Puma After Hours Athlete spot we shot Friday night. SO much fun. The team at 1188 was awesome to work with. Can’t wait to see/show you the final product. Actual event/party is March 10th. I absolutely love being on camera as a host of something cool. My goal this year is to do more video. My sister was a really great help as my assistant/wrangler. Very important job, really awesome way to gain experience about film/TV/producing. These are my new boots, Tretorn Skerry Resling, a tall alternative to the Tretorn favorite. Jenie & I had matching pink/red, blue/green Puma jackets that kept us pretty warm. I love wearing matching outfits. I’m sure that stems from all my years in dance (3-13). I so would love this one piece sailing gear from Puma. I would love to get it for you Mum. Part of being an after hours athlete involves dim lights, cold beverages and high fives. Met this giant rocking a v neck, Freddie Mercury hair and this waxed out stache. Dad used to have a friend with a hot rod who had one of those massive waxed staches. I do not remember his name or this guy’s name either. Ran in to the lovely Jess & Maram in the hood aka Queen West aka the place you will alwasy run into someone. It’s a scene like every day of the week. Jess make sure you email me about our…

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here’s to the after hours athlete!!

Tonight I’m on site w/ Puma outside The Drake Hotel on Quen Street with a street team and the Poutini’s truck giving out poutine and invites to the exclusive PUMA SOCIAL event on March 10th. “The after hours athletes of Toronto can rejoice! PUMA Social is bringing the late night party to Toronto on March 10 with all the games, music, and refreshments to be expected. This event is invite only but stay tuned for exclusive pictures and videos following the after hours party!” We’re giving out invites to the PAR-TAY tonight. Come get one before they are gone 😉

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and the freestyle friday winner is…..

I was so impressed with your entries that instead of one winner, I picked TWO. The first winner was chosen for effort and originality. Congrats @harrisandy, you have a new phone! We’ve never met so I will DM and give you the phone in person. Read the full story behind this photo here. The second winner is Slinka and was chosen at random. Congrats to both Slinka & Andy I hope you enjoy your brand spankin’ new phone from Motorola Canada to be used on Rogers. Thank you for all the wonderful entries in the first Freestyle Friday contest. I wish I could give you ALL new phones, I really do. I’ve got the next couple weeks lined up with some good stuff, so please enter again this Friday and tell your friends. In other news, take a look at how my muscles are developing…JACKED. This working out stuff is really awesome. I feel fit and like a changed person saying that because last year I went to the gym all of about 3 times the entire year. I’m off to The Motion Room now for a workout and to shoot something for a major news outlet w/ Raymi. Have a great day my friends!

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wanna come hang out with me & @garyvee?

I’m not actually ‘hanging out’ with Gary Vaynerchuk but on March 7th we will be at the very same place with a bunch of other awesome people. I’ve been invited to attend The Art of Marketing, Canada’s premiere marketing & innovation conference. It brings together Canada’s best marketers and world renowned speakers including Guy Kawasaki, Gary Vaynerchuk, Dr. Sheena Iyengar, Jeffrey Hayzlett and Avinash Kaushik. That’s a pretty sweet lineup and it will be my first time seeing them all. There are 12 days left to register, click here to enter the casiestewart.com discount code GG23 for $50 off your ticket. You’ll have the opportunity to meet & network with me and over 1,300 senior marketing professionals. Check this video by The Biz Media to pump you up. Hope to see you there! Photo of me by the fabulous Suzy Lamont

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