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Casie September 22, 2021 Beauty TORONTO

Day 566: Sassoon Toronto Has Online Booking Now!

Now that salons are open again, I was so excited to get an appointment at Sassoon Toronto. I’ve been going to Sassoon for almost 5 years and they’ve seen me through every hairstyle from a shaved head to long hair. I absolutely love the team there and always leave feeling fabulous. It had been nearly a year since I had my hair done and I’ve grown to quite like my natural look. I had bleach blonde hair for over a decade and hadn’t seen natural hair since I was about 12. I didn’t really know what colour my hair was! I’d been cutting my own hair for months and was certain I’d done a good job, well…I WAS WRONG. Look how lopsided my hair was! First two photos are before, second two are after my cut/colour. Tricia asked if I was left-handed, she could tell by how I’d cut my hair. Ha! Won’t do that again. Since my hair was a bit of a mess, I asked what kind of things they’re seeing from other people post-lockdown??? Turns out, a lot of people opted to grow out their natural colour. During the first lockdown, they had a bunch of clients who turned to drugstore products, then had to have their hair fixed when salons opened. During the second lockdown, a trend emerged to not go the DIY route and wait it out. If you happen to have roots and you’re not sure what to do next, give Sassoon a call or book an online consultation. There’s heaps of low maintenance options where you can brighten your look and still keep it natural. During the lockdown months when Sassoon Toronto was closed, they took the opportunity to do some upgrades to the studio and their online presence. They now have a…

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Sassoon Style: A Breakdown on Colour Technique

It’s been years since I’ve had my hair long as it is right now. I can’t remember the last time I was able to put my hair up in a pony, do french braids, or pop in extensions. I love it! It’s so fun to be able to play around with barrettes and accessories to change my look. At the start of summer, I stopped into Sassoon Toronto to brighten up my blonde and trim my little bob. LET’S COLOUR In this post, I’m breaking down some of the different colour options you can get at Sassoon and what they mean. I use to do all-over colour (blonde) but in effort to grow my hair longer and healthier, I’ve switched to highlights. They’re BALAYAGE This popular technique is pretty low maintenance if you’re looking for a look that doesn’t need a lot of upkeep. At Sassoon, they mix freehand painting with foiled highlights meaning you can have a natural sun-kissed look or something more dramatic. Commitment: 2-3 Months Great For: Creating soft, sun-kissed hair that is natural-looking, wearable, versatile View this post on Instagram A post shared by SASSOON TORONTO (@sassoontoronto) on Jul 6, 2019 at 4:33am PDT TWO TONE I love this look and it is VERY Sassoon. This technique uses darker tones underneath laters of lighter colors to create depth and tone. It’s a bit more of a commitment than balayage but so stylish! It really accentuates a haircut like this one I had a couple of years ago. Commitment: 6-8 Weeks Great For: Adding depth and tone to an amazing cut FACE FRAMING Face frames blend into your natural colour accentuating your face and can be a variety of colours. This helps to illuminate your look and brighten your face without a big commitment. Commitment: 2-3 Months…

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Sassoon Toronto Celebrates 50 Years in Yorkville

Last week Sassoon celebrated its 50th year in Toronto. Imagine how much the city has changed in that time!? Yorkville transformed from a small eclectic bohemian village to a leading luxury destination. In celebration of Sassoon Toronto, I had a chat with Ian Wookey, son of Richard Wookey, the developer behind Yorkville who was friends with Vidal Sassoon and ultimately brought his salon to our city. An Interview w/ Sassoon Toronto’s Ian Wookey Richard Wookey is known as the grandfather of Yorkville and in the 1950’s bought a lot of property in the area. Hazelton Lanes wasn’t always the luxurious residences you see today, those buildings were rooming houses for hippies and motorcycle gangs, surrounded by coffee houses playing live music with the likes of Joni Mitchell. Ian Wookey tol me there were eclectic fashion shops, strip clubs, and paraphernalia stores. His father spent a lot of time in London, UK in the 60’s Beatles era where he met Vidal Sassoon. They partied together, took summer trips to the Mediterranean, and Wookey mentioned he was doing a big development in Toronto. This was around the same time Vidal Sassoon gave Mia Farrow the iconic pixie haircut. (Not far from mine today!) Wookey said ‘I can build you a salon in Toronto‘ and that was Vidal Sassoon’s first salon outside London, UK. Vidal Sassoon arrived to Canada in 1968, opening his first and what would be the only (at the time) salon in the heart of Toronto’s Yorkville neighbourhood. The 3 level salon was way ahead of its time and they hosted a huge opening party with all the local notables and coverage in the news. The rest Wookey said, is history. Vidal Sassoon went on to be a huge trend-setting name internationally and was a 50% partner in Sassoon Toronto. The model for the salon has changed a little bit over the years…

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Win a Makeover from Sassoon Toronto!

Hello! I am writing this to you from Lisbon, Portugal! I just came back from the beach after travelling here from Porto. I was wearing a hat for most the day, slept on a train, rode 2 Users in sweltering heat, then walked the beach. But you know what? My hair is still looking great! Something I love about my cut/colour is that no matter what activity or where I am, plane, train, city, beach, cottage, it always seems to fall right into place. ?✈️? I have the team at Sassoon Toronto to thank for my amazing cut and great colour. Blonde can be really hard on your hair but Kim and Tricia keep my hair soft and healthy with treatments and regular cuts. [symple_divider style=”solid” margin_top=”20″ margin_bottom=”20″] My last visit to Sassoon Toronto was the day before my trip. My hair was shaggy and I had HUGE roots but my dream team took it from meh to HUZZAH. Scroll down a little bit to see details about the makeover giveaway and a link to my Instagram post where you’ll need to leave a comment. [symple_divider style=”solid” margin_top=”20″ margin_bottom=”20″] Sassoon Makeover Giveaway Details Sassoon and I are giving YOU the chance to win the hair makeover valued at $350! To enter, leave a comment on THIS INSTAGRAM POST and make sure you are following @SassoonToronto. A post shared by CASIE |Writer Speaker Director (@casiestewart) on Jul 27, 2018 at 1:01pm PDT The contest will run for 7 days and a winner will be notified by Instagram. The winner has 24 hours to claim the prize! Sending you love from the beach! Fluoxetine no prescription buy Cozaar http://rxbuywithoutprescriptionrxonline.com/lasix.html

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Sassoon Style: Summer Wedding Season

Last week I stopped by Sassoon Toronto for my regular trim. My hair is lower maintenance since I opted for highlights last month instead of full bleach & tone. I really like what’s going on with my two-tone hair, it’s still blonde, has some texture, and is my natural colour at the back. For my touch-up cuts in between colour, I’ve been seeing Tricia for a quick trim. She usually does a few snips while the hair is wet, then does scissor-over-comb (SOC) while my hair is dry to finish off the look. It’s amazing how a quick trim makes you feel so refreshed! Summer Wedding Hair Tips from Sassoon Toronto I love summer and wedding season is the perfect chance to get all dolled up. I would wear this dress to every wedding this summer, it makes me feel great and always gets compliments. It’s my ‘feel good’ dress of Summer 2018! I chatted with Tricia about the perfect summer wedding hair and got a few tips from Sassoon Salon’s creative directors Lorraine McAndrew and Wesley Hanlon. Keep it fresh Tricia’s reco is to get a fresh haircut/trim/colour touch-up one week before the big day. If you have short hair like me, opt for a blow-dry on the day of. A professional just has the magic touch to give your hair some OOMPH. Hot Tip: For added shine ask for a personalized in-salon Kerastase Fusio-Dose treatment. “Shine is key for ensuring your hair looks healthy from every angle,” – Lorraine McAndrew, Sassoon Salon senior creative director Styling Requirements If you’re going for a braid or pretty up-do, your hair should be clean, but DO NOT wash it the day of the event. Wash the night before to keep your hair’s natural oils intact, you’ll be able to count those curls, waves, or up-dos holding better and looking great…

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Sassoon 2018 + Winter Hair Care Tips

You’d be surprised if you touched my hair, it feels like a little baby bunny it’s so damn soft. I do get it cut quite often but that doesn’t take away from the fact that I bleach/tone it every few weeks. Bleach is especially hard on your hair and so is the long dry winter. That is why you need to take special care of your hair during the coldest months of the year. If you’re not 100% sold on some of the hair care products such as shampoo that you use regularly, then you might want to compare some of the very best shampoos using a site like Reviewing This. They review some of the very best hair care products on the market, such as the Oribe Gold Lust Shampoo & Conditioner, so they may be worth checking out. We’ve got about 6 weeks left of this cold so if you haven’t been taking winter precautions to protect your hair, start now! The other day I had my first 2018 appointment at Sassoon Toronto. You will remember from last year I partnered with them for cut/colour which was totally awesome. I’ve never had such great attention paid to my short, yet very high maintenance locks. Kim does an amazing job on my blonde and Jason cuts it just enough with perfect precision every single time. Tips for Winter Hair Care I chatted w/ Sassoon to get the low down on how to make sure your hair doesn’t get the winter blues. Pamper. Sassoon offers a range of Kerastase Fusio-Dose customized hair treatments. They apply a tailored treatment to my hair each time I visit. Protect. It’s important to use something on your hair to protect it from heat treatment. Use a blowdryer, you might be damaging your hair! Apply…

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A Night of Style + Sassoon AW17 Salon Collection

I am so in love with all the looks below from the new collection at Sassoon. Every single time I go to the salon I take a peek at looks and cool haircuts from the past. I like working together because I feel like their style and my style are in the same lookbook. In other news, I low-key stalked someone at the event last night because I love, love, loved her Sassoon cut. (I mean, I only have about 8 photos from the night of her hair. ??) A Night Of Style night featured a hair presentation by Salon Creative Directors and the SS`18 Ready To Wear collection by Atelier Guarin. It was so nice to mingle and have snacks with the salon gang outside of my appointments. I did an interview with my Sassoon colourist Kim a little while back and she is so funny we laughed our heads off again at the event. Here’s a sneak peek at the new MONDAINE collection for SS 2018. I love these looks so much. The cuts, colours, glasses, sass. You can see why Sassoon is a good match for me. I would rock every single one of these looks! The bold, block colours and graphic shapes of this ideal echo the experimental silhouettes of Cristobal Balenciaga who utilised austere architectural shapes and bold colour combinations in his inimitable designs. I had a cut on Tuesday by Jason Kwan and my colour done about two weeks ago. I absolutely love how they’ve been doing my hair. It feels healthy and I’m looking forward to growing it out a wee bit for the winter. For Sassoon Salon info or location visit the website or give them a ring at (416) 920-1333 book your appointment! Have a great weekend. It’s going to be BEAUTIFUL!

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Interview w/ Sassoon Toronto’s Kimberly Wallace + #SassoonStyle Giveaway!

I’m sitting at Sassoon interviewing Kimberly Wallace while she does my hair. I’ve been coming to Sassoon since the start of 2017 and she’s my favourite colourist here. I’ve been following her on Instagram so we instantly start talking about the event I was at last night, her changing hair colours, and all the time I’ve spent at the cottage this summer. Safe to say there are lots of laughs and good chats every single time we’re together. I asked Kimberly a few questions about trends and tips to keep your hair healthy and happy. Interview w/ Sassoon Colorist: Kimberly Wallace What type of shampoo/conditioner do you recommend for my type of hair and why? Colour safe shampoo ex Kerastase Chroma Riche, because it’s for colour treated or highlighted hair. Great for blondes! What are trends you see for hair and beauty this summer? I’m finding that lived-in colour, balayage, ombre, are very popular. Looks that are low maintenance. That way, you can feel like your hair is sunkissed but you don’t have to come into the salon every 4-6 weeks. What is one hair tip that I can share with the world? Be realistic with your hair goals. For example, if you have thick dark hair like Kim Kardashian and you want to go blonde in an afternoon, it’s not going to happen in one session. Or asking for pink hair but have brown colour, that’s not going to happen in one session either. Another thing to note is pastel colours are great but they only last two weeks. Instagram filters and editing can be deceiving, what you see isn’t always what’s real! (We chatted about how the Instagram is sometimes a web of lies, don’t believe everything you see on IG!) Being blonde is a full time job! A post shared…

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NEW LOOK, WHO DIS | 2017 Partnership w/ @SassoonToronto

I wanted to get my hair cut before I went to LA and Vegas, but it just didn’t happen. I was been feeling pretty dumpy, the ‘I need a haircut’ feeling can really get you down. However, the day before I left for California I received an email at the bank and said ‘YESSSSS’ out loud to my phone while in line. It was from Matte PR who works with Sassoon Salon, inviting me to be an ambassador for the brand. I love Sassoon’s precision, have a ton pinned on my Beauty Board and remember that super funky black/blonde I had about 2 years ago, total Sassoon style. My hair has a HUGE impact on my style, it shows off my personality and it’s part of my overall ‘look’ or ‘brand’ if you wanna call it that. If you’ve known me for a while, you know short blonde hair is MY THING. Short/blonde is also SUPER HIGH MAINTENANCE, having a partner to work with elevates pretty huge expense plus I love having experts on hand. I really enjoyed my first experience at Sassoon which is great because this hair is a sizeable time investment every couple weeks. In case you’re not familiar, The blonde can go yellow/brassy and the cut looks sloppy if not cut on the regular. My New Cut Colour ?????? SUPER SHORT. Loving my new hair so much. This was first my first appt at @sassoontoronto and it may just look like short blonde to you but this hair is VERY HIGH MAINTENANCE. The perfect blonde takes hours and a good short cut takes precision. ✂️ I feel SO MUCH happier than I did last week! My hair has a big impact on how I feel and last week after being in LA, I really started feeling the January blues. A good cut/colour…

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Allure Magazine – Hello Flawless!

Today I’m featured on Allure Magazine in an article by Beth Sobol about peoples love for beauty products that are now discontinued. For YEARS my go-to face makeup was ‘Hello Flawless‘ by Benefit Cosmetics. I never left home without it, ever. In the article I called it ‘Photoshop for your face’, it really was THAT GOOD. A couple years ago, I found it at a liquidation pop-up in Muskoka after being discontinued for years. Read my story, and a few from some die-hard beauty product fans on allure.com. Thanks Beth!

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Bring Back the Blonde Baby

Where did the last month go? Summer is passing by too fast and I wish time would slow down! Last weekend I went I took the train to Chatham to visit my family in Kingsville, Ontario. It was so great! I hadn’t seen them in ages and we had the most relaxing time. We’ve not really been up at the cottage much this summer so getting out of a city was just what I needed. Got my hair done yesterday at Sasson and feel like a new woman. It’s so much blonder and shorter than it was this time last year. Remember my long pandemic hair? Been pretty busy the last couple of weeks with work and am looking forward to a little break. Next week we’re going to a friend’s cottage for five days. I can’t wait to float in the lake, ride the sea doo with Sean, and work on my tan. In other news, we’ve released a bunch of new podcast episodes and you can watch them all right here on YouTube or listen on Apple or wherever you get your podcasts. New episodes come out weekly on Wednesday! This one with friend Brigitte is one of my favs! She’s got such a great attitude and cracks me up. You’ll enjoy learning about her life and career path in television.

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Ready for Brighter Days

Got my hair done at Sasson then popped around Yorkville before heading home. My hair is very blonde now and I love it! It was time to leave that pandemic hair behind. Kim at Sassoon is legit a blonde MAGICIAN. Bring on fresh blooms, sunshine, and warmer temps. She’s ready for brighter days. I can’t believe it’s been two years since the pandemic started. It feels like only yesterday that we were all hunkering down and trying to figure out what was going on. We’re finally starting to see the light at the end of the tunnel and I’m really looking forward to summer.

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Day 595: Blonde Me!

Went to Sassoon in the afternoon for a fresh round of highlights. Ready to say sayonara to my natural pandemic look and brighten things up w/ a bit more blonde. Posted a video of my new look here!

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Day 591: So Lovely

Had a nice little Sunday with Cory Lee! We popped in to see Morgan Lovely and her new spot, THIC Studio, a beautiful hair salon + studio you can rent to shoot in. The space is stunning with beautiful light, great details, and lots of plants. Morgan gave me a bang trim and I got a B12 shot from the TIGHT Clinic who was onsite. Very thankful for the much-needed bang trim as I’m having colour done at Sassoon later this week. ? Late last year Morgan created THIC, the hair inspired company and introduced a Daily Hair Perfecting Oil. I’ve been using her product since January and it is SO LOVELY. It’s really helped my hair to grow and feel healthy. I have fine hair so I was hesitant to try and oil on it but I swear it doesn’t make my hair greasy. I use it almost every single day. Saw this little window box as we were leaving and of course, I stopped Cory to take my picture. You gotta find joy in the little things!

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Day 518: Life is Beautiful

Life is beautiful! Was in Yorkville today for my first hair appointment in almost a year. It was GREAT to be back at Sassoon Toronto and have a more in-depth post on that soon. I stopped into the Mr. Brainwash pop-up to see a few of my fav art pieces. A few years ago Sean and I hung out with him at Soho House. What a night that was!

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Day 430: Rethinking

Nice picnic with April today. I walked her most of the way home with my bike and then biked back. I have this thing where if I see a mirror on the street I always stop and take a photo. Have you noticed? I love capturing my outfit on a random background and the different shapes the mirrors are in. Seeing more than one on a short ride is unique! We decided to dip into some alcohol-free beverages that were sent by Grüvi. The beer & champagne were pretty good! I’ve been rethinking drinking the last few years and gone through stages where I don’t drink at all. I’ve noticed that since I’m staying home more (not going to events) and weigh less, I can’t handle alcohol the way I used to. For years I’d be at several events a week and have a few drinks each time. Now when I do have drinks, I like to mix in an alcohol-free option to slow down the effects, water, soda, or something like these cocktails with no booze. If you’re ever looking for mocktail recipes my friend Sarah has some on IG. In other news, my hair is really long and DARK. I can’t believe how long it is. I love it so much and don’t see myself going back to short anytime soon, or ever. I can’t wait to get back to Sassoon and have my hair done. I’m going to keep the colour close to this just with a bit more blonde. if you’re ever interested in my hair journey, there’s heaps of Sassoon post from the last 5 years here.

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Casie March 31, 2021 2021

382: The Sun Made the Drive

This week I had a genius moment. I took my seamless background stand for photoshoots and set it up using only half the width. It’s perfect for video calls, IG Stories backgrounds, or Reels. I have heaps of really nice wrapping paper I can pop to use as backgrounds. Sean and I drove up to the cottage after work and the sun made the drive so beautiful. We’re spending the weekend up north, just the two of us. Looking forward to a nice lazy weekend, running in the woods, and watching the ice melt on the lake.

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Casie December 10, 2020 LIFE Muskoka

Day 271: Do One Thing

Tonight I got wild and used my straightener for the first time in months. My hair is getting so long! I did a tiny trim to the ends, an ‘air cut’ as my Sassoon Stylist calls it. Barely noticeable, just a tiny snip! Over the course of this year, I’ve often had a list of things I want to accomplish each week. I set out to try and do one thing each day then, by the end of the week, I’ve accomplished a lot. It can so be super overwhelming to see the list and think, ‘where do I start?‘. Today I called the CRA to deal with my taxes and straightened my hair (aside from work during the day) and tbh, I feel pretty good about it. Some days it’s something as simple as dealing with a laundry pile or going for a run. What did you do today?

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Day 236: Let Your Hair Grow Wild, Girl

As much as 2020 has sucked in a lot of ways, I think I’ve made the most out of it! For years I dreamed of living in the woods, growing my hair, and being fit. It was about a year ago when I started working out and as part of that process, I decided not to cut my hair until I felt better about my personal fitness. I love how wild my hair is growing. It’s been over 10 years since I had hair even close to this long! In February 2019, I wrote a post about growing out short hair I followed each of these tips from my team at Sassoon. I found this stuff has all helped my hair grow long and healthy. I also went through about 2 months this past spring when I used rice water as an overnight treatment to boost growth. Tips for Growing Your Short Hair Get regular trims, scissors are your friend! Avoid heat as much as you can. If you can, air dry! Don’t shampoo every time you shower. Cold rinse at the end of your shower. I have learned to love this! Conditioning treatments – Pamper your hair with serums each week. Avoid hair ties, they can break your hair! In other news, I’m feeling good after being back on my fitness game. Over the winter I’m planning to boost my muscles with strength training.

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Day 23: Seasons Change

The lake melted yesterday! We’ve wanted to be here to see it happen for years. In one day, it goes from being icy to flowing water. It’s beautiful. Sean set up a timelapse to capture it and I took photos throughout the day. Today is Monday and the TDSB starts online classes for students with assignments due end of the week. We’ve got Em set up on a desk in the master bedroom so she has her own workspace. Cut My Bangs! I caved and trimmed my bags yesterday. I like to dry cut with them combed straight, then use the electric shaver to get a straight line, and clean up with good scissors. I’m so glad to have grown my hair out last year, I can only imagine I’d be about to shave my head right now. I love having my hair done at Sassoon but luckily, I’ve got a lot of experience in cutting my own bangs so I’m happy with the result. No disasters! After dinner, we finished Unorthodox and How To Fix a Drug Scandal, both good shows. Today we made coleslaw, oatmeal chocolate chip cookies, pie dough, and another round of Instant Pot rice. If you aren’t making rice in your Instant Pot, you are missing out, it’s so easy. Add 1 cup of rice to 2 parts water or broth in the pot, a bit of butter and salt, set to cook on the rice setting (10 or 12 min depending on pot size), and voila, the BEST rice! Good song for today! P.S. TUESDAY IS FULL MOON! See some of my rituals in this video from the fall. I’m going to do a few of these today including writing some thoughts & intentions on paper & burning in the fire.

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Beat Winter SAD: 50 Self-care Ideas

Self-care can legit mean just about anything these days. For me, there are a lot of things I like to do and sometimes it’s as simple as putting away that pile of clothes or saying no to leaving the house. I made a list of things I like to do for myself, usually on a Sunday to prep for the week. Self-care is taking a few moments to yourself to do something for yourself, which makes you feel good and alleviate stress. Thankfully this winter hasn’t been as brutal as last year’s super cold months where everything was covered in ice. The 2019 winter blues really got me down and I am trying to best to make this winter not seem as dark, lonely, and depressing. It may seem like I am out on the town quite a bit but I assure you, it’s usually not for long. I love staying at home. I love hair masks, face masks, exfoliating, nice lotion, naps, cooking, and doing things inside the house. I started this list to make 10 things but kept going and now there are 50. Most of these you can do without leaving your house of opening your wallet. I added a shoppable section at the bottom in case you want to grab any of my favorites via Amazon Prime. If you are feeling down, do one little thing each day to bring happiness into your life. You DESERVE it. Treat yourself!

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Show Up For Yourself

I am no expert on self-love, recovery, or life, I can only speak from my own experience. I posted this image on my Instagram Stories 6 weeks ago and made a Story Highlight (the little circles) called 2020 MOOD as a reminder of the person I am going forward. Healthier, happier, a girl who can handle anything. It is definitely scary to be who you really are (especially to share it online) but I figure, there’s not really another option! Why not be the most YOU that YOU can be? Do what you want. Pursue all the things. Make a list and start checking off those goals. What are you waiting for? The time is NOW. Get creative, write your own story. It’s your life, you’re in control, you only live once. If there is one thing you can take from this post, it’s that you do not know your own strength or power until you try to use it. Put your mind in the right direction and push it further than before. Open doors for yourself. Go confidently in the direction of your dreams.

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The 2019 Breast Cancer Campaign w/ Estee Lauder

Breast cancer is the most common cancer in women, a woman is diagnosed EVERY 15 SECONDS. Multiple women will be diagnosed by the time you read this post. I was asked to be part of Estee Lauder’s 2019 Breast Cancer Campaign with a goal to raise $9M for the Breast Cancer Research Foundation. By joining the campaign, I’m here to raise awareness and money to help fund more research so we can *hopefully* beat breast cancer. It breaks my heart hearing stories about how many people die from it and also talking with friends & family about our own personal connections to breast cancer. It can affect anyone. This year, an estimated 268,600 women in the United States will be diagnosed with invasive breast cancer, and 62,930 women will be diagnosed with in situ breast cancer. An estimated 2,670 men in the United States will be diagnosed with breast cancer. cancer.net 25 years ago, Evelyn H. Lauder created the Cancer Campaign and the Breast Cancer Research Foundation (#BCRF) and since have raised millions to find research, education, and services. All Estee Lauder companies participate in donating the BCRF and you can shop their pink ribbon products here. It really is something that can never be done by any one person; it has to be done by a group. Evelyn H. Lauder For every in-feed IG post shared in October and tagged both #TimeToEndBreastCancer & #ELDonates, @esteelaudercompanies will donate $25 to @bcrf up to $250K, which will fund an ENTIRE YEAR OF RESEARCH. Hair @sassoontoronto MUA @beyondbeautifulbybrittLashes @true_glue_beauty Photo @aplus_creative Buy Abilify buy Aciphex No Prescription buy Isotretinoin online buy Nexium online

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Interview: Vocab Comm Influencer Tuesdays

I recently did an interview w/ Chrissy, longtime friend, OG PR, and founder of Vocab Comm. I talk about the social media landscape, influencers, and my career. I included part of the interview below, read the whole thing here. Chrissy used to host MMVA and celebrity gifting lounges at the beginning of social media, we worked together on a few. This was a fun one. Tell us a little about yourself. I grew up in Cambridge, Ontario. My parents immigrated here from New Zealand and my dad had a custom Hot Rod shop growing up. I created my first business in grade 2 and at 14 I wrote a book and started a publishing company. I went to Conestoga College and last year was given an Alumni Award for my work from the President of the college. I went to university in Australia and have a B. Com in International Business. I have lived in Toronto since 2005 when I started my blog. Through my blog, I’ve built some amazing brand partnerships (Pepsi, Telus, Aeroplan, Sassoon) and traveled to incredible amazing places in the world (Thailand, New Zealand, Costa Rica, Disneyland). How do you define an influencer? I think the word ‘influencer’ has really taken on a whole new (kinda negative) meaning with the rise of Instagram influencers. To me, influence is a product of something someone does. It’s not something you get by having a lot of followers. My influence has grown from being a pioneer in a new industry and constantly innovating. I share my life with the world and love discovering new things, my influence comes from building trust with my audience. What advice do you have for other people looking to become an online influencer? Don’t do it. Find something you love and do that! Don’t…

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Tips for Growing Out Short Hair

Here’s a few tips for growing out short hair from my stylists at Sassoon Toronto.

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Hello 2019!

Here’s a little update with what I’ve been up to so far this year, my latest Sunwing commercial, and some Netflix recos for the winter storm that’s coming this weekend. I’m prepping to stay inside for more hibernation! First up, I’m doing quite a bit better with the collarbone and took some much needed time off over the holidays. I got new x-rays today and my bone is healing slowly with no complications. Thankful it’s winter and totally a-ok to stay home for days on end in lazy clothes. Sean and I went to the cottage for almost a week during New Years and it was the perfect break from everything. We kept warm by the fire, watched movies on DVD, and went for walks on the frozen lake. Woke up New Years Day feeling fresh and ready for a new year. 2018 started pretty rough. I was in New Zealand with mum and on New Year’s Eve, I accidentally put diesel in the gas car the on New Year’s Eve. I was stressed out and upset when I got gas. I’d never done that before and hopefully won’t do it again! However, the car was toast! ? We had to have a flatbed truck come to our cabin in the park to bring a new car and take the old one. I was hungover, embarrassed, and frustrated. It also set us back a few hours on our trip to see Nana. The first 2 weeks of the year were pretty stressful as we spent time with family and Nana before she passed away. It was a hard time to go through but it also brought us closer. After all 2018’s ups and downs, I was ready to start 2019 with nothing but positive vibes. I’ve watched heaps of great…

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You Are My Sunshine, My Summertime, My Love

Hard to believe it’s already September! Where did the summer go? Remember back to March when we had the winter that felt like three years? It was so cold. We all rejoiced for those warm spring days and bright sunshine. This summer was great and lucky for us it’s still feeling hot af outside so it’s not over just yet. There’s still a few weeks of warm days and cool nights. I love this weather. Enjoy these moments while we have them! This week is TIFF and Toronto Fashion Week. I’ve got an appointment at Sassoon, I think it’s back to bleach blonde for me. After TIFF we’ll spend some time at the cottage. Hopefully Thanksgiving too. I’m booked for Cancun before October. Will be heading up to Blue Mountain, then Stratford, and Montreal in October. Booked my ticket for New Orleans in November. It’s going to be the holidays before we know it! We were at Costco on Friday and they already have Christmas cards & decorations out. I took last week off from the blog to give myself some space and time. I’ve still been writing, I’ve got some fun stuff to share. The next few weeks are full of exciting events and great opportunities. I love documenting it all and sharing what I learn and experience with you. I’ve learned I need to give myself breaks to recharge my batteries. We are like a vessel and if we’re constantly putting energy out into the world and to other people, we need to do things that fill us back up so we don’t get depleted. For me, that’s taking cooking, reading, naps, snacks, and a good Netflix binge. This weekend I watched most of Sisters, an Aussie TV show on Netflix and there is a girl from New Zealand named Kasey. Ha! Sending you love from…

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