If you’re not constantly innovating, you’ll get left behind. Last week I spoke at a conference where I stressed the importance of a ‘digital first strategy when it comes to marketing and expanding your business. On the way to Blue Mountain, I stopped by a corn field to take a couple photos in the corn, a la Children of the Corn.
I like to spend some time by myself before I hit the stage so I grabbed lunch at the Italian restaurant in the village. Wore my fav new blazer from Zara. Yes, the same one I was wearing in the video last week.
We all know what happened to Blockbuster when they didn’t think ‘digital first’, they essentially died and were overtaken by online movie streaming services like Amazon & Netflix.
we’ll always have traditional media but if you want to connect directly with your audience in real time, social media is the future
Here I am on the TTC again. I really wish I had headphones but they’re still in my travel bag at home. I’m heading over to Centennial College to chat with a class of Advanced Social Media year 3 students about my life and work. I try to say yes as often as I can when a friend or close contact asks me to chat with their class. It’s always an opportunity for me to learn.
I love their questions. I love reminding them that the job they’ll have one day might not, and probably doesn’t even exist. It’s ok if they don’t know what they want to do yet. I remind them to find something they love doing and become really, really good at it. I tell them to explore creativity and try new things. To not be afraid of other people who can’t see their vision or grasp their unique idea. There have been so many times in my career where the person/people I was working with or for, didn’t get my idea. Most the time it was because only I could see so far ahead, not as far as me. They weren’t there yet.Having the skills and knowledge to see an idea before anyone else will often keep you ahead of the pack.
When I worked at CTV for Much/MTV Canada I remember telling my boss it would be a good idea to put the show hashtag on the tv screen. He totally thought I was crazy and made me feel bad about my ‘dumb’ idea. We all know how that turned out, eh? Another time at an agency job I suggested we get this cool InstaPrint thing from NYC. It involved hiring a guy to man 4 machines onsite for the event that would print little photos of any Instagram w/ the hashtag. I had to fight for it to stay in the budget and I’m glad I did. The launch event trended across Canada and thousands of photos were printed that night.
The talk was good. I sat at a desk like everyone else in the class and told them my story. Shared some challenges, exciting things, and took questions. No presentation, I was there for a talk. I wanted to be on their level.I asked them things too! Instagram was the most popular app in the room. One guy sends a lot of memes via DM. They’re still on FB. Some like Snapchat. Left an open call for interns.
The students varied in age but they all laughed at my jokes.
Thanks Jessica for inviting me to speak with your students!
If you or someone you work with is looking to have a guest speaker at school, office, conference, or host an event, get in touch with my speaker agency or send me an email!
Last week I flew to New Orleans to speak at a conference, first talk outside Canada. Woo hoo! It was also my first time in NOLA! I’m heading back to New Orleans in November for a week vacation w/ some friends. I was booked via my agency, the National Speakers Bureau, I’ve been with them for about 2 years now. Check out my NSB profile here.
My talk was ‘Get Trending: Building Campus Engagement with Digital Media‘ and it went great! Conference attendees stuck around for half an hour after to chat, take selfies, and ask questions. I get a little nervous/excited in the 5min before I go on stage, then, once I get going it’s over before I know it. The Q&A at the end is always my favourite part.
I even met someone from who was from my hometown in Cambridge, Ontario. Hi David!
The hotel was right beside the Superdome and U2 played while I was there. I was tucked away in my room putting finishing touches on my preso so didn’t make it over.
The view was pretty cool and the Superdome photo was taken from one of the huge glass hotel elevators.
They have heaps of beautiful new dresses for rent, you’ll love it.
Visit shopfitzroy.com to scroll the gowns or your dreams.
Took a little walk around the hotel early Friday before I got ready to hit the stage. It was so warm and sunny. There was a Starbucks inside the Hyatt, so convenient! I imagine that happens a lot in the USA. I wasn’t sure if conference attendees knew I was a speaker or not but I definitely had a *different* style.
I got heaps of positive feedback from organizers and attendees. I absolutely love being on stage and speaking about something I love, THE INTERNET!
Last nights @meetDITTO event was really great. I was super tired before getting there, ate a sub and felt gross, the day was long and busy. On my way to the event I picked up a card for Natalie (organizer) as a thank you and bought her some patches for her jacket (FIMINIST/BOSS WITCH).
Got a last minute coffee before it stared and bought one for Carolyn too. HUGE thanks to Nataliegh and Avery for bringing us all together to learn and celebrate.
Stories the other women shared were so inspiring. Gave me so much energy. Don’t forget…
We’re all just out here hustling and making things up as we go. Nobody knows wtf they are doing.
A post shared by BURGER PAWTY ?? (@burgerpawty) on
I talked to a fab young woman who’s been following the ol’ bloggy since 2009. How cool is that? She was telling me how she wants to create but wants also it to be perfect, so she hasn’t been making things. I told her she’ll wait forever with that attitude. Don’t wait.
You need to create in order to make mistakes, to learn.
You have to work hard to get to the next level.
So, make as much shit as you can and do it fast. Learn faster.
Don’t sit there tinkering, put your hands together and make something!
Last month I spoke on panel about investments with Tangerine Bank. Not ONLY was it super fun (watch the Facebook Live below) but I learned quite a bit about investing, RSPs, fees, and funds.
Over the past few years I’ve shared my millennial money woes and it’s not been easy, sometimes embarrassing (remember the show Maxed Out?), but facing the problem head on helped me find a solution. Once I set a goal to payback school debt by 30, I stuck to it and accomplished my goal. Now I’m getting into investing my money so I have some later. I dream about retirement life all the TIME.
WATCH THE VIDEO
We’re LIVE at BrainStation breaking down investments with Tangerine Investments Director David McGann, Personal Finance Expert & Blogger Barry Choi, Millennial Money Expert Jessica Moorhouse, Award-winning Content Creator Casie Stewart and Chef Matt Basile of Fidel Gastro’s.
Here’s a few key takeaways I think are really important, like how much money you need, when to start, and watching out for fees.
How much $ do you need to start investing?
NOT A LOT. The most important thing is getting into the habit of putting money away. Once you start to see it grow, you want it to grow more. I love putting money in my TFSA, good security to see that nest egg.
When is the best time to start?
NOW. In the panel I said ‘a year from now you’ll wish you started today‘, this also works for the gym and eating healthy. Not matter what age you are, start putting some $$$ away. Mum set up my first mutual fund in high school after getting my first job, but I took the money out for university. I can only imagine what it would be now if I kept it all this time! ?
What about fees?
I am not an expert on this but this year CRM2 comes into play from the Canadian Securities Commission meaning your bank or advisor has to be clear about what they are making in a dollar amount (from your investments) not just 2% or 4%. You can get lower fees taking a bit more of a do-it-yourself route (ex. with Tangerine index-based Investment Funds
If you want to learn more I reco chatting to a friend, someone you know who has money, or making friends with Tangerine. They are all about ‘Forward Banking’ and I loved working with their team on this. I’ve set up a new account and will be putting some money into new funds that I pick via the internet. I’m pretty stoked tbn. Here’s to a great 2017!
Disclaimer: This post and my participation in the panel was sponsored by Tangerine, all opinions expressed are strictly mine, ALL MINE! ?
January 19th I’m speaking on a panel with Tangerine Bank about investments. I’ve talked about my finances a few times of the years and this panel focusses on RSP and investment stuff for millennials. Tickets are free, there’s a Q&A, and you can enjoy refreshments with us at BrainStation. ?
I’ll be joining a panel of journalists talking about wearable tech trends coming out of CES. I’ve spoked at WWTO a few times and they get a HUGE crowd. There’s already 400+ people registered.Pizza Pizza and beer from Lake Wilcox Brewery will be served. ?✌?
This past weekend I was joined by mum and my sister for an event with the United Nations Association of Canada where I spoke on a panel for IWD 2016. Although International Women’s Day was on March 8th, we celebrated the economic, political, cultural, and social achievements of women in an afternoon at the Fairmont Royal York. Visiting the Royal York was always so iconic growing up and to be speaking there as a grown up felt pretty neat. Having my family there made it even more special. The first question I answered from the stage was about inspiration and I proudly shared things mum taught me and a quote from her.
[symple_testimonial by=”” fade_in=”false”]Just because you don’t have money, doesn’t mean you can’t compete, you just have to be more creative.