I used to do these Friday posts that were called TGIF: Twitter, Google, Internet, Facebook. A roundup of some of my fav things from around the week this week. Guess what? I’m bringing it b-b-b-back. Here we go. Please comment, it’s nice when you share, I share, we share. Twitter: Influence. It’s a word that gets tossed around on the internet when talking about brands and people and ROI and social media but what does that really mean? The big draw I feel used to be traffic, if you had traffic, you had influence. Thanks to Twitter and a couple other sites, traffic on your blog is not the only way to measure. There’s more that come into play, attitude, reputation, audience. Brands want to connect with people that represent the same things they stand for, people who identify with the brand make it more authentic. (A word now totally over used BTW.) For example, Virgin America is a great brand match for me, I’m a cheeky little rabble-rouser, I like to have fun and I reckon Sir RB and I will make good friends. (P.S. we meet in Dallas Dec. 1st). Klout was recently featured in the Globe & Mail and I think what they are doing is great. Here’s a snippit: “In the fast-changing social media world, influence is becoming increasingly important as companies start to focus more on who is leading conversations as opposed to how many conversations are happening. In many respects, there is more emphasis on quantity rather than quality. “ Google: Check out my commercial from the Smirnoff Canada Graphic party in July 19th at Andrew Richard Designs in Toronto. Been chatting NYC agency and girl’ be getting paid.  I’ve done a bunch of tv/movie stuff in the past and I think I’m ready…