CASIE STEWART
THIS IS MY LIFE • BLOG EST. 2005
LIFE

Tech | Social Media Day -Toronto is one of most most social in the world.

Tech | Social Media Day -Toronto is one of most most social in the world.

I’d like to think I had something to do with that. I kid, I kid. We’re SO online and our  Social media Day meetup is SO BIG that Mashable wrote about us today. We Toronto peeps know how to have fun. Get social baby. Props to Michael Nus & Dan Levy for putting this together. Last year I spoke about running the social media for MuchMusic & MTV Canada & this year I’m speaking about building a personal brand. Over 350 people are attending so it’s gonna, kinda a big deal. Wish Mum was here to see me in action. I’m sure someone will have on video. Last year I was JUST getting into speaking and has my hands in my pockets the whole time. Won’t do that again. What am I going to wear? I should really have planned this out. Hope to meet some new peeps & will for sure see a bunch of familiar faces. Looking forward to it. If you have any questions, ask away! Follow @casiestewart

View Post

Related Posts

Advertising

Now, don’t get me wrong because there IS a difference.

Now, don’t get me wrong because there IS a difference.

I’m currently shopping on Dealuxe.ca to pick out an outfit for my talk on Thursday during Mashable Socal Media Day. Sign up here to come for the fun, there’s 250+ people coming already. Gonna be fun to see everyone. This skirt is cute too eh. Mum loves it. I’m also browsing EGOCLOSET to pick out something to review & while testing out their new online store. Thinking this uber cute Diamond Pocket Dress, Maxi Jumper or this Chifon tail dress. Loving those long flowy skirts & dresses. They were really popular in NZ last year & they are ALWAYS ahead in style down there. I love getting stuff in the mail, everyone loves mail.  The other day Keri & I came home feeling kinda blahhhh and my friends at Bud Light sent me a 12 pack just because they knew it was going to be a nice weekend. Thanks guys, it did make the weekend better and I appreciate it. Sometimes I wonder why I’m even talking about this…. should I keep quiet? Here’s the thing about blogging I don’t love: C.C Chapman wrote about it six months ago. The Mommy bloggers have been talking about it way before I brought it up,  good article on MomBlogMagazine about it here. PR email comes in about an ‘exciting’ new campaign that brand XX is launching. It is either a one day event or it spans several weeks but it is ‘perfect for my audience’. This is a what is called ‘Blogger Outreach’. The company knows from idea conception that they want to connect with bloggers although they bugdet nothing for the bloggers who are going to do a bunch of work. They know exactly who they are going to target because we are all on the same list.

View Post

Related Posts

LIFE

The blog days are over.

The blog days are over.

I went to bed fuming last night. Blood was boiling. I never tell you when I get angry, I think I’m going to start. To be honest though, it doesn’t happen too often. I had a few conversations with agencies & clients over the last few days that made me wonder what the hell I’m doing. Also made me wonder what the hell they are doing? I have heaps of PR friends in the city and I’m starting to wonder about those relationships. They’re in meetings coming up with all these expensive & fun campaigns for big name clients with the intent to do blogger outreach & connect with ‘top influencers’ but not putting any budget in the plan for that. Gimme a break.  Do you work for free? Why should we? This morning I logged into WordPress (blog publishing platform), like I have done every day for years and had a different feeling about it. Last night after talking with Mum and friends, I didn’t know if I’d be back to publish today.  I didn’t feel like it. Clearly, I am addicted to publishing and love writing so I’m back but I’m different. Every morning I read Mashable on Flipboard via my ipad and this morning they published an article that touches on exactly what had my blood boiling yesterday. How Social Media Is Changing Paid, Earned & Owned Media Those in the marketing and agency world are privy to the buzzwords “paid,” “earned” and owned.” Traditionally, they stand for the different types of media and can be easily broken down like this: Paid: Buying a 30-second Super Bowl spot Earned: Coverage on Mashable Owned: Your company’s website You should read it, especially if you work in PR, media or are one of my wonderful friends at an agency who regularly ask…

View Post

Related Posts

Fashion

the longest day of the year should be celebrated

the longest day of the year should be celebrated

Welcome to personal shopping at Holts. OMGaga fo’ reals. Got a taste of the high life today and it’s sweeeeeeeeeeeeeet. Mama can get used to this. Yes please. It’s cool up there. Dressing room. Wearing this dress tonight. With this amazing new leather. It’s so soft & lovely. Wall displays at Holts are real beauty right now. Paper art. My fav jewels. Looks good on me, eh? Serious shopper. HI MUM! Time for the show. Thanks for a fun day Crystal Light! Big thank you to Wind Mobile for my rocket stick. Totally awesome accessory to have, especially today. I love you internet!

View Post

Related Posts

Advertising

is this the real life cause sometimes it feels like fantasy

is this the real life cause sometimes it feels like fantasy

Day started with Converse Fall preview. I love me some Converse, been a fan my whole life. Thanks guys! Raymi & I got sames. Couple known fashion bloggers in there too. Hey Julio! Raymi & I are a great team. Want to hire us to host/cover your awesome event? Email [email protected] Converse also hooked us up with backpacks which is awesome because yesterday I said I needed a backpack. Amazing eh?! I love life. Thank you universe! Blog girl gang hangs are the best. A blog girl friend will always take your photo, knows how to work the camera & likes to have fun. Follow the Blondetourage here. I did not write this. WTF? Awesome. I love all Barbies. Ditched the box & cruised down College in the sunshine. Next stop, Pepsi Showcase for NXNE at Sneaky Dee’s. Hi Mr. Bunning, nice to see you as always. These onion rings saved me. Grease, ILU. Cutest little outfit. Be prepared to see it heaps this summer. Sailor Casie FTW. SO many fun nights here. Nice to be there during the day & sober. I can totally see myself driving a mini. The day ain’t over kids. Extra drink ticket for later. Moohaha. Next stop, back to the Hyatt for some NXNEi. Let’s get interactive.  Exhausted face. Some of my peeps in this video about empowering influence. Hi guys! There she is, O’Nizzle fo shizzle. Stoked to take these babies out for a stroll. Tonight I’m seeing Kovak at the El Mocambo 10pm, yay NXNE. Tomorrow I’ll be at Interactive in the AM and have I an audition in the afternoon. Big week guys, big week!

View Post

Related Posts

Contests

BHD SUITES – MMVA Weekend Gifting Lounge w/ BHDiaries

BHD SUITES – MMVA Weekend Gifting Lounge w/ BHDiaries

Here’s the info: On June 18th, chart-toppers, celebrities and tastemakers attending the 2011 MMVA’s will be invited to join the BHD Experience/Gifting Lounge and choose from an exclusive array of premium products and services. BHD gifting lounge will feature some of North America’s top brands including Converse, Beyond The Rack, Bench, Little Burgundy, Blo, Joico, LINE Knitwear, Marc by Marc Jacobs, Hibou and Davids Tea. The 2011 BHD Gifting Suite & Peeps: The Converse & Marcus Troy – All Star Music Lounge The Blo and Coco & Lowe – Tea & Beauty Lounge Beyond the Rack & BHD – Showroom Lounge The Bench & HustleGRL/Casie Stewart – Bench. More Real. Lounge Update – Friday 5pm: Winners have been closed & notified by email. Thanks for entering. * Four winners to be chosen Friday, July 17 10am.  

View Post

Related Posts