If not now, when?

Ask yourself this every single day.  I’m sitting in the Boston Logan Airport lounge listening to music and soaking up as much free wifi as a girl can. I got to thinking about life and goals and what I dreamed of doing and where I’m going. Not like, back to Toronto but where am I really going? I think January is a time everyone does that introspective look into their life and wonders, what am I doing? It’s probably also why people get sad and maybe have breakdowns! Last year in January I considered giving up blogging and getting a 9-5 job. I’m really glad I didn’t.  The last two years have been filled with all kinds of things I only ever dreamed would happen. How did I get to do them? How did I make them a reality? I feel inspired to tell you today. When I was in Australia at Uni (2004 & pre-blog) I often felt homesick. I missed my sister terribly and everyone from home seemed light years away. One fine day I went to a bookstore in search of  ‘something’ that would give me guidance or direction or make me feel better.  I picked up The Power of Kabbalah by Yehuda Berg, a book that claimed to be ‘technology for the soul’. I went home and read it cover to cover in one sitting, staying up all night, moving from couch to bed to floor until it was finished.  I was not raised religious and this book wasn’t about that at all. It was about the power of the universe and creating the life you wanted.  It was spiritual wisdom. It helped me realize that I could have everything I ever wanted. It helped me understand that I already did. As I embarked on this journey of self-discovery (I…

View Post

Every Day is a Chance to Make Your Life Better

The last couple days I’ve been feeling really exhausted. I wondered if I’m getting sick and refuse to let that happen. This morning I dragged myself out of bed ready for a new routine. When I was in away in the hot sun last month I still worked every day but I added things to my life that made it better, long walk on the beach, smoothie for breakfast, writing in my journal. When I returned to the hustle and bustle of city life, I got caught up in the rush and lumped right back into old habits, drinking, eating bad etc. I got to thinking last night that there is nothing standing in my way of eating healthier and doing more exercise. I have a damn grocery store across the street and two gyms downstairs for christs sake! Took one look right into iPhoto and said STOP BEING A LAZY WOMAN! Every single day that passes is a chance to make your life better, to start volunteering, to help a friend, to clean your room, to buy better groceries, to walk instead of transit, to hit the gym instead of the bar. You are the director of your movie, cast who you want to star in it and live out the script of your dreams. I’m drinking a smoothie, watching The IT Crowd on Netflix and cleaning my room AND when I stop for break I will be at the gym. Enjoy the day! Do something amazing 🙂 Love, Casie xo P.S. Got a beauty rose tattoo beside the ship on my arm yesterday. I know I’ve not really shown many photos but I’m planning to shoot some real nice ones when they’re all healed up & looking bright!

View Post

Anyone from Twitter YOU would like to meet?

Blogged before bed last night because I had to get up early and go to the office. Ok, I didn’t HAVE to go to an office but I decided to get my booty to Edelman’s Toronto office to meet David Armano their Global EVP from Chicago. I’ve been following @armano on Twitter for YEARS. Sometimes I get people saying they’ve followed me for ages and they’re excited when WE meet, this is one of those people for ME. the power of a post: social media with love I wrote a blog post about him on January 6, 2009 when I WITNESSED him raise money to help a friend who had fallen into an unfortunate situation. It was heart touching to watch as the donation meter on his blog post “Please help Daniella’s Family” went up and up. As I followed along, they raised $12K in 24HR! He’s a rad guy and today we get to meet in person. Today is going to be awesome 🙂 Make the most of it, you’re younger today than you will be again! James Dean reading poetry, 1955

View Post

a slice of paradise in your own backyard

Had a lovely afternoon in the sun today. Picked up a new paid of Doc’s at the Dr. Martens Store (I’m the Mayor!). I gad a gift certificate from the team to get a any pair I saw at the Fall preview back in July. I got black polished laredo Serena’s, last size 6 they had. Lucky me!  Stopped by Quicksilver and got a pair of board shorts & a matching top for my surf trip to Costa Rica next week. So excited to surf. Visited the lovely  ladies at Get Outside  for a new pair of plain black Havaianas (trashed my old ones at the end of summer). Got may nails done on my way home. I love the hand massage you get. I wonder if I could just go in for hand massage? Is that weird? I’d say it was because I spend all day on the computer. Read my book in the balcony sun for a bit and am about to clean my room. Lauren is coming by before the My City Lives “That Night in Toronto” party and I’d like if my room didn’t look like hoarders. Hope you’re having an awesome day. Get some sun on your face! This is where we’re going tonight! Cheers to the Biz Media for making & My City Loves for sharing 🙂

View Post

Emotion is an unlimited resource.

“Like power, you get Love by giving it”  Page 53 Been reading this book.  So many good quotes. It starts off with all these references to brands I’ve worked with and countless stories about New Zealand. I had to put it down a few pages in.  I was overwhelmed by coincidences. (They’re not coincidences.) I’ve been in Love with the Saatchi & Saatchi brand for a long time. They’re a Lovemark of mine. Thanks Shannon for the gift, I love it. “Love marks of the new century will be the brands and businesses that create emotional connections with the communities and networks they live in.” Page 60 “Keep it simple: set high standards andthen exceed them. Meet, Beat, Repeat.” Page 62 Marcus Troy posted this today. If you don’t know him he is a smart guys & lifestyle blogger who really gets personal branding. Read about him on LegendsLeague. Page is from the book “Be Great”. I bought it after reading a few pages.

View Post

Redefinition: A re-definition can change the world.

This year’s TedX theme was Redefinition “A changing definition can be the most powerful force on Earth. A re-definition can change the world.”. Great job by the entire team. I left Friday feeling inspired, that we are the future and we are changing the world around us. Took some street style to see what the smart kids were wearing Friday at TedXToronto. Lots of babes in the house. When I say house I mean Royal Conservatory of Music, Telus Centre. Awesome work by the organizing team  (below). See the guy on the far right? Co-Chair Ryan Merkley and I served as founding members of the Youth Advisory Committee Council in Cambridge 10+ years ago. I was Director of Public Relations, he was Chair. We governed youth issues that affected Cambridge youth with the City Council. That was my first real experience with PR! Dr. Draw was amazing on the violin. Dancers were great too. Sep 23, 2011 | Source: Keek.com This performance was controlled by words used combined with the #tedxtoronto hashtag. VIP Loved this kid, Nicholas, 17 year old math whiz who’s invented a new way to micro search the web. Fascinating. Great talk by David Miller. Afterparty was at Steamwhistle! Lovely to hang out with my kiwi girl Kristen. O’Nizz and I love photobooth.

View Post