“an all-around plugged-in pioneer” #personalbranding101

I recently wrote an article for Levis about Crafting Your Persoal Brand. It came out this week and I’m pretty proud of it.  I shared some tips that will help you (or anyone) to build and showcase their talents online. I hope you will check it out.

“Casie Stewart knows a thing or two about leaving an online footprint. Recognized by Klout as one of Toronto’s top tweeters and bloggers, she has plenty of tips on how you can leverage social media channels as an invaluable element to your personal brand.”

Here are some tips on building your personal brand to help  establish yourself online:

  1. Set a goal: Make a plan for your brand. What are you passionate about? What do you want to be known for?
  2. Start a blog: Use WordPress, Tumblr, Blogger or Posterous to create a free home for your online activity.
  3. Find a mentor: Find someone who is doing what you want to do and introduce yourself, learn from them and get inspired.
  4. TGIF: Twitter, Google, Internet, Facebook: Create profiles for yourself online and update them regularly with things that align with your brand.
  5. Get Involved: Seek out events related to your passion and get involved by volunteering. This is a great way to grow your brand, meet others and learn from experts.

I’ve been building my personal brand online for over five years. At first, no one read my blog, and I had no followers on Twitter. We all have to start somewhere but have the potential to go anywhere. In the words of Napoleon Hill, “What the mind of man can conceive and believe, it can achieve.”

what are you talking about?

This is what I’ve been talking about recently on Twitter. Kinda cool. I like visuals and things that are pretty.

I’m not a big stats checker upper or anything but sometimes I like to look at charts or graphs. I really love Sysomos and their social media monitoring and analytics tools. They track things like sentiment analysis, workflow, Facebook & Twitter. Pretty neat stuff.

Are you using somehting cool I should know about? LMK!

BTW remember when I was hiring and some of you applied to work for me? Well, it’s ALIVE now. Meow. Check out The Central Counties! If you register and submit a story about something cool you did there you can win a helicopter ride.

#LGFW ticket giveaway from me & @rockitpromo

Contest is for the closing show of LGFW F/W 2011, presented by LINE. It’s Friday night at 10:30 and sure to be followed by some partying.

Ths is some of the Spring stuff from Line Knitwear:

ABOUT LINE:

  • Line exudes feminine class and luxury while identifying the need for comfort and ease.
  • Line was one of the first knitwear collections to push design possibilities to the max through draping, embellishment and exaggerated detailing.
  • Composed of oversized sweaters, the infamous wrap cardigan and basic layering tanks, the innovative collection is exactly what the knitwear market was missing.
  • Featured in publications such as Lucky, InStyle and Flare + international media.
  • Celebrity fan base including Jennifer Garner, Kate Bosworth, Jessica Biel and Taylor Swift. (I LOVE TAYLOR)

Tweet me in the comments  to enter:

Hey @casiestewart I wanna go to #LGFW with you & @rockitpromo on Friday! http://bit.ly/foRhPS

* Contest closes Thursday. I have 10 tickets. You must follow on Twitter & comment to win.  Ticket is valued at $50 & for 10:30 pm runway show Encore featuring Line Knitwear.

New makeup for me, Givenchy! Thank you #LVMH xo

My job has perks and today was a good one. This morning team Givenchy & LVMH had a few people at Sephora in Yorkville to see the new makeup products. Now that’s MY kinda breakfast.

I’ve been doing work with Givenly LVMH (Louis Vuitton Moet Hennesy) for the last few years. They’ve been really great to me & my blog with giveaways, goodies and donating prizes for charity events. Thanks, guys!

Keri browsing all the new stuff, looking glam.

Clearly, I NEED A MANICURE but this blush jelly is good for all skin tones.

This is David the General Manager for LVMG Fragrance Brands. Charming you are David! Thanks for having us.

I’m learning how to work the Olympus PEN better too. Today I figured out how to paparazzi style shoot. Look out. Stalky stalk, stalk. Haha, I love being creeeeeepy.

I’m going to have a BLAST playing with all these new products. From what I’ve tried in the past they are really, really good.

getting a new tattoo, this one’s for you <3

I’m getting it Thursday night at Tattoo Rock parlour & my money is being donated to Red Cross for Japan. I love getting tattooed.  Piercing not as much, remember when I did this for fun? Where is that vest BTW. I think I lost it in Montreal w/ Raymbo & friends.
I’ve wanted this tattoo for a while. I always start out with markers and draw them on  my skin first. Make sure I like it as permanent fixture in my life.  I’v drawn on a zillion times now.

BTW have you read the news about Japan the last couple days?

‎Come to Tattoo on Thursday night for JapanquakeTO and donate some time/money to a good cause. Door 9pm at Tattoo  Rock Parlour on Queen Street. Get a ticket here.
The night is going to be fun. We have three DJs lined up – Justin Barkie, HopScottch and Carson from LE DJ. They’ll be hosting a shuffle party all night long.
There’s HEAPS of AWESOME sponsors check’ em out at japanquaketo.ca.  These goodies are all up for raffle tickets too:

i totally had a dude where’s my car moment

No seriously. I’m not used to driving a car downtown. I love to walk and text and take photos and look at stuff. Yes, driving is fun but YES driving downtown in the middle of the day can make you a crazy person. A CRAZY PERSON. I feel like a tourist driving. Yesterday Toyota Canada gave me a Matrix to drive for the week. I’m not sure why I think this, but I have a feeling that they got it to me by using a car moving company similar to CarsRelo as it was the easiest way to do it. However they delivered it to me though, I was so excited to try it out. It’s a fun car. The ability to just get up and go is awesome. For example, today I had brunch at my Sister’s house:)

Back to the story…

Today my car was towed. I got it yesterday.

  1. “There’s a first for everything! #casiefail (@ JP Towing) http://4sq.com/i1vsxd

Stop laughing.

I thought I was fine where I parked but I was wrong. I left the office and was chatting away on the phone as I walked back to the car on King Street just after 5:15pm. I parked at 2:45. You can’t park there 4-6pm.

My friend on the phone witnessed a mini panic. Where’s my car? OMG. All the cars were gone. It took me less than 15min to find it at JP nyc towing company and in about an hour I had it back. Thank you Shelly for driving me. The towing people were really nice and despite that it cost $180, it was kinda fun. I originally thought they’d put the cars on tandem trailers to transport them to the towing company
but I later realised it wouldn’t have fit on one! I’m so glad to have my car back now!

I called Shannon the Community Manager for Toyota right when it happened and I’m super impressed with how calm and professional she was. She assured me that everything was fine and it was. I was freaking out a little. PJ’s Towing was full and busy, I imagine heaps of people go through this everyday. The guy beside me had to pay over $1,000.

There are several reasons why your car might get towed. One of my friends was recently involved in a car accident so her car had to be towed away from the scene. She was quite badly injured so is currently in the process of working out when to speak with an attorney. The sooner the better if you ask me!

Sport Lifetyle Facts from Today:

  • Parking in downtown Toronto not fun.
  • There is lots of traffic in the city.
  • You should get your bike fixed.
  • Friends are the greatest gift.
  • Having a car is a luxury, so is parking.
  • I watched Dude Where’s My Car on the weekend.
  • This is my life.

yesterday on twitter, this happened:

Woke Up to Me ON @Mashable

As soon as I saw the first part of the tweet pop up on my push notification on ipad I knew what it was, I just had a feeling…could it be? Me and for what?

In this: Top 5 Digital Marketing Agencies on Mashable

“When Virgin America was launching its first international route to Toronto, its Creative Director Jesse McMillin contacted Evan Fry, V&S’s Chief Creative Officer to brainstorm ways to build buzz and find a local brand ambassador in Toronto. They came up with the Virgin America Toronto Provocateur. The website V&S created — with a video of Sir Richard Branson himself — received 1,500 contest entries, which were narrowed down to 20 candidates (this seems like a small number, but candidates needed to live in Toronto, be able to do the joband submit a video, which limited the applicant pool). The site received 46,000 unique visitors and V&S helped Virgin find its cheeky new ambassadorCasie Stewart, who still functions as the provocateur.”

Never heard of Mashable? Geeks & nerds across the universe think about/have thought about waking up to themselves on Mashable. Well, I know I sure have.

Read the article on Mashable & leave a comment! Have an awesome day.

P.S. get a ticket for JapanQuakeTO at Tattoo on Thursday right hurrrrrrrrrrrrre!

Guest post from my Bahama Mama

A few photos to enjoy. Deans Blue Hole opens opens up into a vast 4,000-foot-deep underwater cavern ranking it as the largest yet discovered in the world.  The platform in the middle has two divers on it who practice free diving twice a day. The world record for free diving in the blue hole is held by a guy from New Zealand. Love to all xoxo

Thanks for sharing Mum. It looks SO very beautiful. I wish I was there with you!

How long is your hair now Mum? You look super cute as always. Miss you <3

META!

There’s a whole story behind this photo and I’ll get to that.

For now, we’re not gonna go THAT meta….oh just me with my Olympus PEN on Global TV wearing my shades photographing myself wearing my shades with the PEN being shot by the other Olympus XZ. HAHA.

I am aware of my nerdyness, I like to think it’s hotness aight.

Picking up a NEW CAR from Toyota this afternoon and working on some exciting projects with my clients. Super busy but lovin’ it.

p.s. Getting a new TV stand this week ok so no comments about that. Baaaahahaaa!