Last night I watched theinstitutemovie.com on Netflix and I was really intrigued It reminded me of the BMC Labs ‘thing’ I was involved in earlier this year with Body Mind Change and the David Cronenberg project. I knew that Body Mind Change wasn’t real but there were elements that seemed real and then played out by people I didn’t know and to be honest I still don’t know who was in on it or not. Sean wasn’t sure at times either and he worked on it. Remember when I picked up my pod in the lab and someone tweeted me but I never saw them and it was all really weird? I like that feeling of the unknown. Nervous/excited. Here’s the trailer for The Institute, it’s kinda weird and artistic and if you don’t like it I’m not sorry. I thought the extravagance of it was pretty neat. I would like to take part in an Alternate Reality Game. If you know of one somewhere, let me know? You can watch The Institute on Netflix here. The Institute is a documentary that examines a San Francisco-based Alternate Reality Game, where thousands of participants got more than they bargained for. Told from the players’ perspectives, the film looks over the precipice at an emergent new art form where the real world and fiction narratives merge to create unforeseen and often unsettling unsettling consequences. Written by Spencer McCall Note made via Noteography 🙂  To those dark horses with the spirit to look up and see… a recondite family awaits.