Textile Fancy + Pop Princess + Toronto Fashion Incubator

I’ve mentioned 3F a couple times over the last month. The brand is new in Canada and I’m on the Board of Directors. Fancy, huh? I felt like ‘Young & The Restless’ joining the board!  The 3F flagship store is at Dundas Square & the company was launched to compliment and integrate the family business KTC (Kazareen Textile Company). KTC is a leading supplier of apparel and textiles for some huge brands in North-America and Europe. Notable clients are Marks Work Wearhouse (see my posts on Mark’s here!), A&F, Polo Ralph Lauren, Tommy, and Calvin Klein. They have some agressive growth targets to open 33 stores in the next three years so you can see why I wanted to be part of the action! The other day they had pop princess Aleesia in the store for a meet & greet with fans. 103.5 was on site broadcasting live too. Next weekend at Metro Toronto Convention Centre all the girls from America’s Next Top Model will be in town and 3F is one of the Social Media Lounge sponsors. I’ll be backstage hanging out and probably feeling like a midget around all the models. Ha! @casiestewart 3F team is full of energy & excitment as we just signed on to be a part @ANTMLiveCanada happening next weekend! #3ffashions — 3FFashions (@3FFashions) April 27, 2012 In other fashion news, Toronto Fashion Incubator celebrates it’s 25th Anniversary on May 3, next week. I’m on the Social Committee and I’d love to see you there. Get event and tickets  info here.  It’s almost sold out! Now I am faced with the DAUNTING task of finding something to wear. Have some ideas? Your bff/sister/friend/mum is a fashion designer? LMK. I need to look fabulous! I can’t believe it’s almost MAY. OH MY GAGA.  

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HIGHER

I’m going up there. Right on the edge. Cross my heart and hope to die I make it though ok. A wee bit terrified but excited in the same. That’s my favourite feeling, nervous/excited. The kind that makes you get all riled up with excitement yet you’re deeply terrified.

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I named him Isaac, after Newton.

Who?! A new someone… Isaac Newton joins Andy Warhol & James Dean as the important units in my life, my computers. Why Isaac? He’s  “considered by many to be the greatest and most influential scientist who ever lived.” I’ve named one after an artist, one after an actor and I wanted to name this one after a scientist. Newton talked about  universal gravitation, laws of motion, the universe, attraction and I’m into that. I name my gadgets after inspiring men in history because I spend so much time with them. Technologic boyfriend. They fuel my creativity. Computers are boys names, cameras are girls. Thanks Dell. I’m not used to using a PC even though I’ve only been Mac for less than a year. Time flies eh? Started a new sketchbook and working on some creative ideas for the year. Have an Ultrabook, tips, or any questions about the device? LMK.  I’m ready to test it to it’s fullest and compare it to my darling little Macbook Air. Tomorrow I’m giving away those Palladium shoes to some lovely young lady so if you have small feet and would like to me send them to you, leave a comment on the post here. I’ll send them to anyone in the world but will pay for shipping anywhere in North America. 🙂 Spending the night at home w/ Keri Blog, blogging, watching movies and drinking the Sapporo beer I had a few vouchers for.  I’m hoping we don’t dip into the tequila that was delivered today but y’never know! Have an awesome day.

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Pushin’ Forward!

Chart is here. Listen here: Us last time I was in NZ ♥ Keep up the hustle. Can’t stop, won’t stop!

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Marketing is Dead. Strategy is Dead.

Learned a bunch the last few days at FITC but what really stuck with me was the very last session I went to by Jason Theodor about creativity and how to create more, better different. I have some great notes from the conference I’ll be formulating into a piece an article TAXI. Feeling inspired! This UK stud is from Tumblr – OH CASIE Read this article “Marketing is dead” by Kevin Roberts, CEO of Saatchi & Saatchi Worldwide. I’ve been a Saatchi fan for as ling as I can remember. Passion for advertising and design started very young. Anyhoo, here’s an excerpt, read the whole thing on The Drum UK here. I reckon you’ll enjoy it. “We don’t just live in a VUCA world – a volatile, uncertain, ambiguous and complex world – we live in a super VUCA world. We live in a vibrant world where our kids are connecting to each other and to brands across the world with no money involved. To us this is a world that’s gone crazy. “Strategy is dead. Who really knows that is going to happen anymore in this super VUCA world? The more time and money you spend devising strategies the more time you are giving you rivals to start eating your lunch. “Management is dead. To win today you need a culture and an environment where the unreasonable power of creativity thrives. Ideas are today’s currency not strategy. Martin Luther King did not say ‘I have a vision statement’ did he? He had a dream. You have to make sure you have dreams and your brand also needs a dream.” In other news, posted a bunch of bearded babes to my Pinterest board yesterday. If you’re into that, you’ll be REALLY into it. Enjoy the day!  

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Queen Street Up to the Minute Weather Report

Weather report Apr 25, 2012 | Source: Keek.com But the sun is lovely! Put on a jacket and go for a walk. Sun is vitamins, soak ’em up! <3 CASIE 2pm Update: Way warmer now! This Instrgram pic I took is gettin’ lots of Likes! See here if you no have Instagram.

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