CASIE STEWART

Casie July 3, 2011 LIFE

A Brief Look at Toronto Pride History

I’m IN the parade this year for ShaSha Bread Co. Love their ginger snaps & everything else. Gonna be amazing. I have to go early to learn our choreography for the show. First time actually being ON a float. Our routine has to do with water umbrellas and babes. Get ready for it! I’m stoked.

free glitter text and family website at FamilyLobby.com

Best Pride hair evahhh.

Pride 2007 w/ my sis & Randy. We got lots of media that year, global attention.

Pride 2008 w/ parade leader & Kory. Omg we had so much fun this year.

The lovely Ricardo. Look at my shoes here, WTF CASIE? Blackberry too. Eww.

2009 Pride was a real ‘party hard’ year. I had a crazy party animal BF at the time.

Pink hair too.

Saw Cindy Lauper last tear at Pride 2010.

Hit the parade w/ my sis as usual. Saw Jazen & Erica. So tall, giants!

Will see my sister today. Weee. We used to have buttons that say “I love my Gay sister”.

Gotta get ready & head to rehearsal!!!!!! See ya on the streets.

free glitter text and family website at FamilyLobby.com

red (life) orange (healing) yellow (sunlight) green (nature) blue (harmony) purple(spirit)

P.S. Say HI to my new girlfriend.

yesterday on twitter, this happened:

These shots are Borderline Artistic. Took them with the Olympus Pen. Awesome camera.

Pretzel w/ marmite is so yummy! #
omg same @mandimarc! #ThunderstormsIncreaseMyPowersOfAwesomeness #
Notes for a Young Gentleman – youmightfindyourself: http://tumblr.com/xmj3aps3si #
Photo: i very much enjoy bookshelf stairs. http://tumblr.com/xmj3apqh70 #

Photo: › HAPPY BIRTHDAY LILO xoxo, the waffles girls & me. http://tumblr.com/xmj3apposq #
I liked a @YouTube video http://youtu.be/i9LCHgpzfxQ?a This Is What Rock N Roll Looks Like (Explicit) #
I liked a @YouTube video http://youtu.be/yBncMqjZgsg?a Motorola DEFY. It’s life proof. Official TV Commercial. Directe #
Energy in the sky light up my life, I love you! #lightening #

Better scoot home here comes the rain!!!! (@ HTO park) http://4sq.com/l2Snkl #
try to get a pic! “@BeeIsTheNewBlog: Watching the USA and COL game…seeing a girl with an adorable blonde pixie cut and thinking its casie” #
Omg. Shoe porn. Insane Loub Alert: http://glmr.me/jMgvcs #
hi http://dailybooth.com/u/a6oa6 #
Freddy Got Fingered is on IFC at 9 tonight. “Daddy, would you like some sausage” #
100% pure energy coming to you from across the pond @KarlKovak @officialkovak! <3 #
Photo: sammich art. http://tumblr.com/xmj3aln71m #
Photo: NO! http://tumblr.com/xmj3aln3wc #
Kinda wanna move into one of these and cruise for life. http://twitpic.com/5kaefj #
Blame straight people. http://twitpic.com/5kabrp #
Haha “@Paisano: I can hear PR/marketing types now. “I’ll trade you 5 retweets for 10 google pluses & 20 facebook likes.” #SocialBribes quot; #
thanks for having me @marcetotw! @openrooffest Was cool, deff need to come early next time! #
Warm fuzzy & lovely new ad from Coca Cola http://bit.ly/mFyOzB #
Those Germans! Crazy smoking taxi http://t.co/gfp5rM9 via @simplyviral #
Good points RT @SimplyZesty: Why Attributing A Link Is No Longer Good Enough From The “Cut And Paste” Media http://bit.ly/iVVT2X #
Clever way to get hired, Twitter #JobHustle Love it! http://tnw.to/19oWw by @SimplyZesty on @tnwtwit #
Photos of 2011 Canada Day fireworks in Toronto http://flpbd.it/b3IL #
Good one “@Hormonella: iDranktoomuch There’s a nap for that.” #
Haha @raymitheminx, I have a Miami stripper doppelganger #
“@shashaBreadCo: ShaSha #PRIDE prepping for tomorrow’s scorcher! @casiestewart http://t.co/4h1TR0u" Stoked! #
Photo: › Actually it’s known as the Sheats-Goldstein Residence by John Lautner. One of my favorites and I… http://tumblr.com/xmj3aehwch #
Watch for me in the #PRIDE Parade tomorrow. I’ll be on the float for @shashaBreadCo 🙂 #
Photo: he smiled for me. cute little guy. http://tumblr.com/xmj3adxpkg #
#firstworldproblem RT @NewYorker: a problem with the #problems meme: http://nyr.kr/jUr9fO #
youre gonna have some sweet guns pretty soon from lugging that bullshit book everywhere http://flpbd.it/wryu #
just a little sunburn and barbecue sauce nbd. http://flpbd.it/sMhx #
“There are some people who don’t like change. For everyone else, there’s WikiLeaks.” MasterCard spoof http://on.mash.to/kpas0A #
gonna #launch a rocket http://t.co/dYhEXra via @getlaunchrock #LaunchRock #

finally found the magazine cover i was on in new zealand

This article ran last year after New Zealand Fashion Week about bloggers & how fashion’s front row is changing. I never did get a hard copy! The Tempo magazine is inside the NZ Herald that comes on weekends (I think!).

One of my cousins got it delivered to her house. How awesome is that? Her Canadian cuz gracing the pages of her mail. Would love to get back to NZ this year for NZFW. Air NZ isn’t the travel partner so that puts a wee damper in getting there. I had the best time last year. See my coverage here. If you click the image will take you to article on stuff.co.nz.

Have an awesome day!

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yesterday on twitter, this happened:

BBQ is ON! @Shananigans5 @KeriBlog @40deuce @brentwinsor @tinydanza @brockmclaughlin & Australian #
Having the best #canadaday w/ my babes @keriblog @shannigans5 @tinydanza @brockmclaughlin & The Australian http://twitpic.com/5jprjj #
#canadaday celebrating w/ a foreigner 😉 (@ HTO park w/ 3 others) [pic]: http://4sq.com/mwFAbp #
sending sunshine FIYAHHHH on #canadaday @KarlKovak @officialkovak!!!!! #
So hot out, loooooove it! #canadaday #
#WeekendTune from @katekillet by @stayfierce! Happy #PRIDE & #CanadaDay http://t.co/JultxoD #
Oh Canada, we love our beaver! (@YouTube http://youtu.be/XjiwBwBL4Qo?a) #
enjoying the music from Rogers Ctr. bet the game today is gonna be real fun. should have got tix I reckon. #
See ya soon 😉 RT @HarbourfrontTO: Take a look at what’s going down @harbourfrontTO http://dld.bz/aeYCn #hotspotsummer #
It's a cover band at the dome not Kings of Leon! Nice I can hear from the house though 🙂 yay Canada! #
love you neighbor @Shananigans5! #sunshine #
Amsterdam Brewery is open!! Happy Canada Day 🙂 #
yes! It is kings of Leon @Shananigans5! See you in one second. #
What is happening at sky dome? I can hear band from balconia. #
Photo: › The integration of both is completely necessary. http://tumblr.com/xmj39qz1q5 #
Photo: › [Man Has Disabled Hand Amputated and Replaced with Bionic Prosthetic] http://tumblr.com/xmj39qxzmk #
Photo: Tank Girl. archeanuniverse:Most kick ass present ever! James and Slinka from Ego Assassin surprised… http://tumblr.com/xmj39qxen5 #
Photo: › Happy 50th, Princess Diana. ILU. Rest in peace http://tumblr.com/xmj39qwkhy #
Thank you for all your tweets last night at #SMdayTO Love you guys. Enjoyed it & glad you did too. Nice work @michaelnus & @thedanlevy. #
Photo: › [Keyboard Frequency Sculpture by Mike Knuepfel] http://tumblr.com/xmj39qmd0b #
Photo: that’s it. i’m moving. here. http://tumblr.com/xmj39qmauq #
Photo: spherical bear – a poem http://tumblr.com/xmj39qm89z #

I LOVE YOU CANADA! HAPPY BIRTHDAY!

Saw “Joe Canadian” at a recent Molson event. He’s cute. I’d like to be in a Molson commercial too. I love being Canadian. I’m gonna watch the fireworks from my place tonight. There’s a big barge in the lake near Ontario Place where they set ’em off. Pretty rad. First time they did that was last year I think. We tried to figure out for days what the thing was doing in the lake. Lots of activity happening at Harbourfront Centre too. Reckon the baseball game is about to start cause the cover band just stopped. I’ve been listening from my place to their tunage all morning.

Raise a glass today to our fabulous country and say Happy Canada Day! The True North strong and free! Oh Canada, oh oh oh Canada ♥ !

Weekend Tune: “All Yr Songs” by Diamond Rings

Canada day! Pride! Long weekend! Yay!

Torontonian Diamond Rings a.k.a. John O’Regan has opened for Robyn, makes rad rainbow remixes and is touring North America! Cool stuff right? He’s also has the best Twitter handle – @stayfierce!

So sing along to this cute tune and enjoy your long weekend! Put on some sunscreen and dance in front of the CN Tower!

Enjoy!
xo Kate

best country, like, ever.

My friend send me some pix from yesterday from INQ Mobile’s launch party last summer. That was a fun party. Love this cute one of Renee, Michael & I. Toronto & Canada miss you Renee! Met Michael’s TWIN brother last night.

Updates from Social Media Day & last night coming soon. Thinking about taking the day off for Canada but doubt I can manage to stay away from my computer. Damn, here I am again! Haha

FYI: Amsterdam Brewery is OPEN today.

i teenage dreamed about you last night.

The money shot.

I love this camera so much. Thank you Olympus.

Katy Perry makes me happy.

Play this. Gonna make you happy too.

John Legend – Rolling In The Deep (Prod. By Skeet Skeet & Turbotito) by skeet skeet

Here it is from the show last night. Skeet Skeet baby, mama likes you.

Decided to wear the cute little sequin bodysuit with tutu & fringe from The Australian’s shop. I love this outfit.

Statue of glittery awesome.

I love her mostly cause she’s living my teenage dream. The stage, the outfits, the glitter, the sequins, travel, dancing, the life looks fun & I like it.

EPIC MEAL TIME.

Her outfits, the performing, the glitter and sequins, balloons & big fluffy clouds, candy and fun dance moves. Clearly things I like.

The show was very Alice in Wonderlandish with a Katy Perry candy, glitter twist, some meat and a butcher.

Yesterday was a crazy day. Was blog spotted on the street then again at Cobra x 2. Nice job from my babes at Z-List for putting on a good afterparty.

DJ Skeet Skeet aka @skeetonmytwitts. I didn’t realise at the time that HE was the same dude I was Tweetin’ with last year, telling him to home to Toronto etc. He had a great Halloween costume inspiration once.

Good show. Great fun with friends! Had a blast with Brent Winsor, thank you honey for taking me. Don’t know HOW I didn’t get any pix of us. Brent, where is that cute one of us with the Virgin peeps? Any hoots, love her more than before. Wish I got a change to peep her husband though! haha

Casie June 30, 2011 LIFE

Tech | Social Media Day -Toronto is one of most most social in the world.

I’d like to think I had something to do with that. I kid, I kid. We’re SO online and our Social media Day meetup is SO BIG that Mashable wrote about us today. We Toronto peeps know how to have fun. Get social baby.

Props to Michael Nus & Dan Levy for putting this together. Last year I spoke about running the social media for MuchMusic & MTV Canada & this year I’m speaking about building a personal brand. Over 350 people are attending so it’s gonna, kinda a big deal. Wish Mum was here to see me in action. I’m sure someone will have on video.

Last year I was JUST getting into speaking and has my hands in my pockets the whole time. Won’t do that again. What am I going to wear? I should really have planned this out. Hope to meet some new peeps & will for sure see a bunch of familiar faces. Looking forward to it. If you have any questions, ask away!

Follow @casiestewart

My friend Katiya is an accessories designer.

Stopped by Goodnight Bar (the reservation only spot in the dark alley, Richmond/Spadina) to see Katiya and her new collection of accessories. See her lookbook here. She makes accessories that are right up my alley and is a complete darling. I wear bracelets everyday and hers are now part of my routine.

Thanks for the new gems babe.

This one especially. You know sharing positiveness is part of my MO.

Couple photos from her show last night. When we met at the VOCAB gifting Lounge during MMVAs, her team & I were insta-friends.

Real book cut outs!

LIBRICIDE!

I like this guys obvs.

Pride has started in our house. Been rocking to Kisstette Pride Week Mix today. Enjoy!

Casie June 30, 2011 LIFE

Queen Spadina Fire

Walked Brent Winsor to Brocklyn’s house and heard so many sirens on the way. This is where they were going…

One of the units on the South side of Queen just West of Spadina across from CTS was on fire. Spadina/Adelaide/Queen Street shut down. People were evacuated. I saw a couple with their cats in cat cages. Sad, I really hope everyone is ok. I looked serious. One of the restos right there recently went out of business. Other than that, no details to report. These are my photos.

Adelaide East to Spadina.

So many trucks.

Fire was in the building right behind these fighters.

Queen/Spadina.

Queen Street West.

Then I saw an open manhole on my way home.

This is what it looks like inside.

Casie Stewart, reporter of daily events on Toronto.

let the sun shine in.

We used to chill on the grass all the time when I was a kid. I love fresh cut grass. Was looking for a four leaf clover, those things are almost impossible to find. New Toms are rad & oh so cozy.

Thanks Mum for the flowers. They’re all from her garden. People don’t really do that much here as compared to NZ I find. Nana could always pull together a boquet from her garden. Mum took a whole bunch to someone the day before too. I want that when I grow up, a beautiful garden.

BTW Mum, the newspaper made my arm all black so when I got home I looked really skiddy.

How cute is she?! Love you.

Keri got to meet Mum first time. Think we might adopt her.

It was so clear out across the Lake when I got home. I could see across to Rochester and it looked bright. So cool to see another country. Heaps of Kiters on the South side of the island. I tried it once. Camped on the beach too.

Hope you have an awesome day!

Be creative. Be yourself. Have fun. Get off the computer.

Saw this on O’Nizzle’s blog today and I dig it. Think you will too. What do you do to be creative?

I like to let my mind wander. I like long walks by myself. I like to play outside. I love my sketchbook. I like to draw with pastels. I cut up old clothes and make new ones. I call old friends. Classical music. Reminding myself I can do anything. Cleaning my closet. Coffee. Painting. Dancing with arms over head. Writing is especially fun for me. I like poetry, reading, writing mostly. Photography & close up shots on the camera. Old music & fun memories. I like watching Annie Hall or Dead Poets Society. I enjoy sitting by the lake. Running in the rain. Friends are good too. I like to let my mind wander.

I guess you could say I’m Borderline Artistic.

yesterday on twitter, this happened:

Rochester NY looks bright from my house. #
What is THE INTERNET? #
Photo: Got these bad boys from Mum’s. Nerd history artifacts. http://tumblr.com/xmj387hsut #
“You’re a screen junkie. Stop checking.” #
I always miss Jeopardy in the summer and my room is almost clean. What are you doing? #
Say hello to my little friends! (I was scared TBH) http://twitpic.com/5icb18 #
Yes 100% “@ETCanada: Do you think the #Newsweek cover of ‘Diana at 50’ is disrespectful? Vote: http://t.co/BD87e6H” #
This Thursday Plantation from Aus is good for mozzy bites. Gently soothes big time. I’m covered & smell like one b http://twitpic.com/5i9wmk #
* do not get that tea tree stuff in your eye though. Omg kills. #
My skin gonna be like a child w/ all these goodies! Thanks Mreadesso 🙂 http://twitpic.com/5i8p3i #
Summer reading, untold story of Diana. Middle name after her, Mum’s fav. http://twitpic.com/5i8mqg #
#teenagedream ! @brentwinsor http://twitpic.com/5i8log #
Mailbag! Wooo hoo. Omg @brentwinsor, mama coveren in glitter! <3 thank you xoxo http://twitpic.com/5i8k4a #
I’m back Toronto and you look smoggy! http://twitpic.com/5i84bn #
Haha RT @garyvee: Stopping by the ATM ( have decided to buy Myspace ) #
Lawn hang at Mum’s! RT @KeriBlog: It’s @casiestewart and me! http://twitpic.com/5i76wc #
Found @keriblog at Mum’s house! http://dailybooth.com/u/a45ac #
RE: @brentwinsor omg so excited! #TeenageDream come trueeeeeeeeeeee! http://disq.us/2fds95 #
The History of Advertising on Facebook [INFOGRAPHIC] – http://on.mash.to/lmlMG0 #
Oh how I love @HeidiKlum! Check out her cover story: http://glmr.me/mpzemY #
Dad is building this sweet hot rod, called Rat Rod cause it stays rusty & rough looking http://t.co/4xdpZVk #
mum always says that one! “@itsbrownbarbie: “Never ASSUME, for it makes an ASS out of U and ME.” – Anonymous” #
In a world where you can be anything, be yourself. http://t.co/e6Bk7B4 #
What Do You Love: Google’s Ultimate Mashup (server overload) http://on.mash.to/m5Xgox #
Old modelling pix of Jenie & I. haha. I have mega long hair! http://twitpic.com/5i3v0o #
My sisters poster from when she was a Raptors Dance Pak girl http://twitpic.com/5i3u62 #
Dad’s new ride @toyotacanada! It’s slick 🙂 #toyotafamily http://post.ly/2IQQr #
Make someone’s day today 🙂 #
imagine a giant network of information filled with cat macros and nothing else http://flpbd.it/ikBe #
pretty elegant http://flpbd.it/68rG #
omg my mozzy bites killing, itchy buggers. #
Morning! #
Is this some kinda new @klout? I thought it was @epicmealtime! http://post.ly/2ILXe #

In a world where you can be anything, be yourself.

Wowza, do I ever feel rested. It’s amazing what a vacation home to parents and heaps of sleep does for your soul & creativity. I’m ready to go back to the city today.

Look at this cute face.

Look again. My first recital at 5, I was a fluffy cloud.

Keri is coming to visit Mum today and meet her for the first time. BFF meets Mama. I’m curious as to what she will say, usually people say we are quite alike. Mum is funny.

He loves me. He loves me not. What does a flower know anyways?

Heading back to the city later today. Caught up on emails & work while I’ve been home. So lovely. Ready to take on the world again! Tomorrow I’m going to Katy Perry! Woo hoo.

intelligent single-minded person obsessed w/ nonsocial hobby

Check out this Rat Rod Dad is building. Will be ready next Summer. Hope he lets me drive it around town. So hot. Ahhh, imagining now…..

Last night he took me to Marble Slab. Whoa that ice cream place is crazy awesome.

I had chocolate with walnuts and snickers and then I added Nerds. Nerds! Bad choice, too tangy for the choco but whatever. It was good. Luckily I didn’t get sick or hurting tummy from it. Bye bye lactose allergy. I love Summer, FTW!!

yesterday on twitter, this happened:

excited for a great week. bon nuit! #
watching “Friends with Money” on Netflix. Good movie so far, half way. #
Photo: Aggy? http://tumblr.com/xmj37r13lf #
Photo: › *This relaxes me. Therefore I like it. http://tumblr.com/xmj37r016q #
RE: @ValTorontoGal like, duh. “blog girl gets fat after being paid in chocolate bars” epic fail omgaga. http://disq.us/2f5ydv #
RE: @zachbussey Exactly! Last year I went to New Zealand for 2 weeks as VIP for #NZFW 10 bloggers from around the wo… http://disq.us/2f5kls #
new photo is hot @danadearmond #
RE: @dobbernation So many ways to integrate. I’m with you Andrew. Totally agree & great job BTW! http://disq.us/2f53x1 #
RE: @zachbussey It’s more about companies pitching 2-5 ‘top bloggers’ to do a campaign. I turned down one recently th… http://disq.us/2f4xk9 #
The Dark Side of Successful Blogging http://t.co/zYWtS0y #
RE: @zachbussey Good post Bussey. You kinda missed my point though, I was saying there’s a difference in blogging abo… http://disq.us/2f4fsf #
ate the most delish ice cream. hope i don’t get a tummy ache. haven’t had real-cream ice cream in years. ahhh #
Find happiness within. #
Holykawwww this place is freaking amazing! (@ Marble Slab Creamery) [pic]: http://4sq.com/kcHAzV #
Thinking of you @crystalgibson. #cupcake http://twitpic.com/5hv791 #
“Dad, bluetooth has nothing to do with teeth” #
Great start to a new week today! Excited 🙂 #
BBQ #2 of the day @ Dad’s. Salad is fresh lettuce from garden. Woo hoo. #
I would love to drive to the cottage this weekend. #
So many mosquito bites omg. #
Dinner w/ Dad tonight! # View Post

What is the use of a book, w/out pictures or conversations?

Reach out & touch me.

So ncie in the park today. Spent heaps of time here as a kid, highschool too.

Fed the ducks. Man they were hungry. Some came right up on the rocks scared the jeepers outta me. Jeepers creepers.

Met this guy. Don’t get too close. He bites.

Rarrrrrrrrr!

Chantelle and I have been coming here together for a really long time. No need to know actually how long, ages. Hi to Chantelle’s Mum [waves at computer]! They did Zumba yesterday. So cute.

This wall faces a skatepark, used to be a swimming pool. Heaps of kids skatin’.

Went on a long path, Wonderland Walk. Was lovely except I rekcon I got a few mozzy bites. See that butterfly. Flutter by, so pretty. Title is from Alice in Wonderland in case you didn’t know.

Feel like a kid playing in the park so nice.

Someone lost their balloons. Not me!

Camera if you’re curious is Olympus XZ-1. It’s awesome & best cam I’ve used yet. Engadget review about it here.

Garden time.

but I think that’s because you like to read.

Glitteratzi.

Got totally soaked the other day in my new dress from Holts.

Somebody else got wet too, Animal.

“You get a little moody sometimes but I think that’s because you like to read. People that like to read are always a little fucked up.”
– Pat Conroy

Now, don’t get me wrong because there IS a difference.

I’m currently shopping on Dealuxe.ca to pick out an outfit for my talk on Thursday during Mashable Socal Media Day. Sign up here to come for the fun, there’s 250+ people coming already. Gonna be fun to see everyone. This skirt is cute too eh. Mum loves it.

I’m also browsing EGOCLOSET to pick out something to review & while testing out their new online store. Thinking this uber cute Diamond Pocket Dress, Maxi Jumper or this Chifon tail dress. Loving those long flowy skirts & dresses. They were really popular in NZ last year & they are ALWAYS ahead in style down there.

I love getting stuff in the mail, everyone loves mail. The other day Keri & I came home feeling kinda blahhhh and my friends at Bud Light sent me a 12 pack just because they knew it was going to be a nice weekend.

Thanks guys, it did make the weekend better and I appreciate it.

Sometimes I wonder why I’m even talking about this…. should I keep quiet?

Here’s the thing about blogging I don’t love:

C.C Chapman wrote about it six months ago. The Mommy bloggers have been talking about it way before I brought it up, good article on MomBlogMagazine about it here.

PR email comes in about an ‘exciting’ new campaign that brand XX is launching. It is either a one day event or it spans several weeks but it is ‘perfect for my audience’. This is a what is called ‘Blogger Outreach’.

The company knows from idea conception that they want to connect with bloggers although they bugdet nothing for the bloggers who are going to do a bunch of work. They know exactly who they are going to target because we are all on the same list.

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Weekend Tune: “Rose Garden” by Shad

It’s officially summer! Go find a sunny row of garages and dance while Shad rhymes about good times!

He rocked The Ballroom during Rock with Windows last Saturday and tore it up! Did you hear that he rapped over The Cure? Yeah. It was the best. If you’ve never seen Shad live, make the effort to check him out next time he comes to your town. The guy is an amazing performer with talent to the sky. Just watch him freestyle. So good right? Not to mention the fact that I got to meet the guy and he’s the nicest.

So enjoy this track as you sip on some lemonade and smile in the sunshine!
xo Kate

The blog days are over.

I went to bed fuming last night. Blood was boiling. I never tell you when I get angry, I think I’m going to start. To be honest though, it doesn’t happen too often.

I had a few conversations with agencies & clients over the last few days that made me wonder what the hell I’m doing. Also made me wonder what the hell they are doing? I have heaps of PR friends in the city and I’m starting to wonder about those relationships. They’re in meetings coming up with all these expensive & fun campaigns for big name clients with the intent to do blogger outreach & connect with ‘top influencers’ but not putting any budget in the plan for that. Gimme a break. Do you work for free? Why should we?

This morning I logged into WordPress (blog publishing platform), like I have done every day for years and had a different feeling about it. Last night after talking with Mum and friends, I didn’t know if I’d be back to publish today. I didn’t feel like it.

Clearly, I am addicted to publishing and love writing so I’m back but I’m different.

Every morning I read Mashable on Flipboard via my ipad and this morning they published an article that touches on exactly what had my blood boiling yesterday.

How Social Media Is Changing Paid, Earned & Owned Media

Those in the marketing and agency world are privy to the buzzwords “paid,” “earned” and owned.” Traditionally, they stand for the different types of media and can be easily broken down like this:

Paid: Buying a 30-second Super Bowl spot

Earned: Coverage on Mashable

Owned: Your company’s website

You should read it, especially if you work in PR, media or are one of my wonderful friends at an agency who regularly ask me to share your product with my readers. I’m not singling out anyone and I love my PR friends but everyone is doing it and bloggers are being taken advantage of by doing work for pop, chips & booze. That ain’t currency.

“To some extent, everything that’s done by a media agency is paid media,” says Andrea Wolinetz, director of social media at PHD. “Whether it’s managing a Facebook Page or blogger outreach, people get paid for that work, so it always starts from a place of paid media.”

I decided yesterday that I should be more honest to my blog, to you, to myself. I have many opinions & will never run out of things to write, ever.

This Is My Life and as long as I’m living, my baby it’ll be.

xo CASIE

yesterday on twitter, omg. nothing happened.

The fog. #toronto http://twitpic.com/5ff708 #

Snatch is on Movietime. #

In the clouds right now, seriously. Put my feet out the balcony & walked on a cloud. #fog #Toronto

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i know how you feel girl.

I feel like I’ve been going 100 miles an hour for 40 days & 40 nights. I pretty much have. Today I need to catch up on cleaning the house & organizing. I’m exhausted & I wanna go see Mum.

Nothing new from me today but there’s no shortage of fun things around the web though. Here’s some stuff you might not have seen.

70+ videos on Vimeo. Made this on a train where there was no internet while I was trapped in a storm. Boredom inspired creativity.

This one time I went to the Toronto Symphony and had an amazing experience. I drew the orchestra. You’re not really supposed to take photos or video. Rebel girl.

90+ YouTube videos on my channel. New glasses I got two years ago, wearing them now.

I have work to do. Enjoy the day!

yesterday on twitter, this happened:

there is so much that hasnt been said about star wars i could talk about it all day forever http://flpbd.it/hMXG #
With the babes! (@ Vertical Restaurant w/ @jgrdnr @urbannativegirl) http://4sq.com/laNPoE #
Thanks for the compliments & pix. Today was really fun. Love the runway, funway! #crystallightchallenge #
Omg I’m a model! <3 RT @erinbury: My good friend @casiestewart on the runway at #crsytallightchallenge http://instagr.am/p/GJXl2/ #
Thanks mama! <3 RT @itsbrownbarbie: There she is! @casiestewart http://lockerz.com/s/112899866 #
Omg, my name is CASE-EEEE not CAS-eeeeeee. Get it straight. #
Creepin’ you @jgrdnr @itsbrownbarbie @keriblog! #crystallightchallenge http://twitpic.com/5ex3al #
Pleasure meetin’ you today @staceymckenzie1! #
fashion show get ready time. here we go. #crystallightchallenge http://dailybooth.com/u/a0ew9 #
Thanks babe!! RT @UrbanNativeGirl: .@casiestewart has the coolest hair! #crystallightchallenge http://t.co/R0k0JN4 #
Hey what’s up guys. Busy day w/ #crystallightchallenge Hair, makeup & rehearsal done. #
Runway is huge! RT @UrbanNativeGirl: Pic of the massive pacha runway #crystallightchallenge http://t.co/L4rYHx7 #
Brought my new harmonica to the hotel so I can practice. http://twitpic.com/5et2x9 #
Fry like bacon you freshman fcuks! http://twitpic.com/5et2st #
Got a totally sweet leather jacket & new dress at #Holts Thanks #crystallightchallenge #
What’s for lunch today kids? I’m going to Holts Cafe w/ the girls. Any recos? #
Have a personal shopper for #crystallightchallenge Radness. (@ Holt Renfrew Centre w/ @urbannativegirl) http://4sq.com/jJCrGX #
Beauty day out there eh (@ Metropolitan Hotel) http://4sq.com/jeko7I #
bloggy blog blog http://t.co/2autYwi #
i always travel w/ incense & my hotel room smells like a hippie #
Morning & happy summer! #
don’ wanna mess wit the #seniors eh @raymitheminx. #babe http://twitpic.com/5elkdg #

the longest day of the year should be celebrated

Welcome to personal shopping at Holts. OMGaga fo’ reals. Got a taste of the high life today and it’s sweeeeeeeeeeeeeet. Mama can get used to this. Yes please.

It’s cool up there.

Dressing room.

Wearing this dress tonight.

With this amazing new leather. It’s so soft & lovely.

Wall displays at Holts are real beauty right now. Paper art.

My fav jewels.

Looks good on me, eh? Serious shopper. HI MUM!

Time for the show. Thanks for a fun day Crystal Light!

Big thank you to Wind Mobile for my rocket stick. Totally awesome accessory to have, especially today. I love you internet!

Hi from the Holts Cafe

Having lunch with the team then going to hair & makeup. Kinda tired. Shopping is exhausting. Played in the closet room on the personal shopping floor at Holts. Picked out an amazing new leather jack and long dress for tonight (about $800). Thanks Crystal Light. Perhaps I can sneak in a nap. Always wanna blog too. I’m addicted to documenting. Terrified of forgetting. Someone ordered the seafood near me, strong smell. I had potato salad & fried tomatoes with grapefruit juice. Friends coming to see me walk the runway today. Wish me luck! Gah!!!!!

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