Woke Up to Me ON @Mashable

As soon as I saw the first part of the tweet pop up on my push notification on ipad I knew what it was, I just had a feeling…could it be? Me and for what? In this: Top 5 Digital Marketing Agencies on Mashable “When Virgin America was launching its first international route to Toronto, its Creative Director Jesse McMillin contacted Evan Fry, V&S’s Chief Creative Officer to brainstorm ways to build buzz and find a local brand ambassador in Toronto. They came up with the Virgin America Toronto Provocateur. The website V&S created — with a video of Sir Richard Branson himself — received 1,500 contest entries, which were narrowed down to 20 candidates (this seems like a small number, but candidates needed to live in Toronto, be able to do the joband submit a video, which limited the applicant pool). The site received 46,000 unique visitors and V&S helped Virgin find its cheeky new ambassador, Casie Stewart, who still functions as the provocateur.” Never heard of Mashable? Geeks & nerds across the universe think about/have thought about waking up to themselves on Mashable. Well, I know I sure have. Read the article on Mashable & leave a comment! Have an awesome day. P.S. get a ticket for JapanQuakeTO at Tattoo on Thursday right hurrrrrrrrrrrrre!

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#twestivalTO 2011 – tweet. meet. give.

This photo means something really special to me. It reminds me how much I, we have grown and changed over the past couple years. Erin, Satish & I (below)  were on an aweosme team that came together in Jan. 2009 to create the first big Twitter event Toronto ever had. Twitter was slowly catching on at the time and the event was part of a global thing called Twestival. Last night, Twestival 2011 took place and it was awesome. It was a totally new team of people who took the initiative to create the event and I was proud and happy to be there. Twestival OG organizer group hug, my happy moment of the night. The first Twestival was at CiRCA and we donated to charity:water. Remember that place? My sis was there, she was a Raptors girl back then. She’s the blonde if you don’t already know/can’t tell. Once we had Twestival on a boat cruise. Renee you were missed last night, I had a shot for you. I need to get to SF to you v.soon. Another time we had Twestival at Tryst in the club district. See all the great pix Erin Leydon took last night here on flickr. My Olympus pix were not as great. I’m not familiar with the camera yet and had some issues. I’m used to having a point & shoot. This is me frustrated, haha. Don’t judge me, ok, judge me. I don’t care! Lady Blogga raaaaaaaaaa! #pawsup Lauren! #blondetourage #ftw Ava. Ally. Love you Erin. Allisaaaaaaaaan Bathroom party. I make the girls giggle. Marie your dress was GORGEOUS, designer was Cat Shanahan right? Sheldon. We met at the very first Twestival. Both had shirts w/ our @name on them. Word. Jon Crowley. Michael. Jeremy. Kevin. Andrew. Jonathan. Sean Ward, lookin’ good…

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i’d like to thank you for watching my show

Just kidding, I don’t have a show yet! Yesterday I woke up and rode the subway just after rush hour, it was still packed. I was heading to BNotions Internet & Strategy to be filmed for an upcoming panel I’m on. They told me originally 3-5 hours and I was like ‘WHAT DO WE NEED THAT LONG FOR?’. I’m pretty speedy & no fuss to work with, especially when shooting. We were done in about an hour which included Broll too. WIN! Panel is called Fashion Connect TO, it’s at the Gladstone April 7th and it’s free. There are 89 people already attending. Get a ticket here! Last night I stopped by Abode w/ Keri & saw these lovely peeps. Awwww. Tonight during the six o’clock news there’s a special on being cool on the internet and prolific amazing tweets,  I’m part of it.  Not sure if it is national, it might be.  Thre’s a spot running today on Global enticing you to watch. Ahhhh. I’m often nervous before things like this because despite how genuine kind/nice/grateful you are you sometimes come off different after editing. I was asked about all the great things I get to do because of my job (blog). To be honest, I’m thankful every day for what I do, I work really hard at it and Iove sharing it with you. #FINGRSCROSSED! OMGaGA.

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Aisles turn to catwalks: Stolen Girlfriends Club SS 2011

I’ve told you about Stolen Girlfriends Club before,  most fav NZ designer. My girl Anna Fitzpatrick at Red Bull in NZ sent me this awesome vid of the SS SGC collection ‘Untitled’. Check out what they did… Stolen Girlfriends Club invade New World Victoria Park. Stolen Girlfriends Club present their Spring 2011 collection ‘Untitled’ Gone are the runways, front row seating, backstage, and media-only invite list. It was everyday shoppers who were treated to 20 beautiful models walking the aisles of a supermarket as if they were the cat walks of Milan. Music courtesy of White Lies – Peace and Quiet (33s remix) No runways, front row seating, backstage, or media-only invite list, for six minutes New World Supermarket (Auckland, been there) was taken over by models. The show was put together with Red Bull who have been lovers of their unconventional style since 2005. Marc Moore, design director of SGC, wanted to present ‘Untitled’ in a location that took fashion out of its usual context. “We thought about presenting our new collection in a total random and public place, we wanted it to be like a ‘fashion flash-mob’. It’s always a challenge to keep people on their toes in anticipation but I think that today’s show really did surprise”. She looks surprised… Todday I’m heading to lunch to meet a few friend who is giving me a NEW fancy camera. I am going to take so many photos of everything including myself . Haha. Someone from Global News is coming to interview me after that about being cool twitter/blog. I dreamed of this kinda stuff happening to me when I grow up. Have plans to do something fun this evening too. Life is good. Enjoy the sunshine today 🙂

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#pumasocial: march 10, 2011 @Burroughes #toronto

Last week Toronto was host to the first PUMA Social Club in Canada at the Burroughes Building on Queen Street. It was THE place to be. So many cool peeps and hot babes. Check out this rad vid produced by 1188 Films for Puma with a blonde you will recognize. I love this campaign, I feel it really goes along with my lifestyle. I celebrate more victories at the bar than I do at the gym. See a couple more familiar faces in the vid? A bunch you have seen here over the years if you look real close. Thing is, PUMA pioneers ‘Sportlifestyle’ and has built a their brand on FUN.  I thnk I’m kinda like that too. Hey look, my sis riding a giant moose w/ R’Bull. The whole top floor of the Burroughs was full of people playing games like checkers, operation, ping pong, table hockey, air hockey. Lotsa late night revelry, live bands and DJs. Hellooooo again friend. This track is for ma boy Nate Dogg who passed away last night at 41 to a stroke. REGULATE! After-hour athletes are babes. I had a couple pose with me for fun. For more info about the campaign in Canada or the world see the press release here. This is Sean the producer telling me I am AWESOME. Thanks for the gig. Love you. And remember, some marathons end At 6am. One more thing, could you please take one second to vote for Shawn Hawaii in the BMW contest? No email, no signup just vote. It will mean the world to him.  I’d do it for you! VOTE here NOW. P.S

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