CASIE STEWART
THIS IS MY LIFE • BLOG EST. 2005
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brand of the day: puma

brand of the day: puma

Check out this total radness Puma thought up. So smart. The bag is made from cornstarch and is 100% biodegradable so it will completely decompose within a three month period. This will save 192 tons of plastic and 293 tons of paper every year AND means their bags won’t be in a landfill for 100 years like all the others. Not that’s innovation! This could be a game changer. Puma is a totally smart & cool brand. Remember earlier this year when I was the Puma Social-ite? We prepped for the party with this Poutine Promo video. Winter jackets ewww. Don’t know what a Puma Social After Hours Athlete is? This will explain it all for you. Here’s the Toronto party. It was legendary. Had so many people thank us for putting this together. The Puma After Hours Athlete campaign runs all year. Let’s hope we can put together a summer jam cause that party was out of this WORLD! When last call calls, don’t answer. Have an awesome day.

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a sudden release of energy in the earth’s crust

a sudden release of energy in the earth’s crust

Busy day ahead today. Meeting after meeting after meeting then dinner meeting with some colleagues. About to have a call with my advertising company in Say Media. Have you even noticed the ads on my blog in the sidebar? They’re for cool stuff like Mercedes, Winners, Wind and the new Caramilk campaign. All fortune 500 companies and nothing cheezy. Saw one for COD Black Ops the other day. After 5+ years of running this blog I reckon you won’t mind seeing ads here. Click & see what they look like, I’m keen to know what you think. Last night as I was going to bed I heard an earthquake measuring 6.5 on the Richter scale was widely felt across the lower North Island where most my family lives in New Zealand. Luckily, everyone is a-ok. Initial reports on GNS’ website show the quake was felt in Wellington, Nelson, New Plymouth and up to the Coromandel (LOVE COROMANDEL!). Aftershocks were not expected & it was too deep to affect Mt. Ruapehu. Looks like I won’t be heading back to NZ for NZFW at this point. I hope that changes! [crosses fingers, makes a wish] I want to go back to NZ & see my family so bad. Chat later my friends. Hope you have an awesome day!

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Now, don’t get me wrong because there IS a difference.

Now, don’t get me wrong because there IS a difference.

I’m currently shopping on Dealuxe.ca to pick out an outfit for my talk on Thursday during Mashable Socal Media Day. Sign up here to come for the fun, there’s 250+ people coming already. Gonna be fun to see everyone. This skirt is cute too eh. Mum loves it. I’m also browsing EGOCLOSET to pick out something to review & while testing out their new online store. Thinking this uber cute Diamond Pocket Dress, Maxi Jumper or this Chifon tail dress. Loving those long flowy skirts & dresses. They were really popular in NZ last year & they are ALWAYS ahead in style down there. I love getting stuff in the mail, everyone loves mail.  The other day Keri & I came home feeling kinda blahhhh and my friends at Bud Light sent me a 12 pack just because they knew it was going to be a nice weekend. Thanks guys, it did make the weekend better and I appreciate it. Sometimes I wonder why I’m even talking about this…. should I keep quiet? Here’s the thing about blogging I don’t love: C.C Chapman wrote about it six months ago. The Mommy bloggers have been talking about it way before I brought it up,  good article on MomBlogMagazine about it here. PR email comes in about an ‘exciting’ new campaign that brand XX is launching. It is either a one day event or it spans several weeks but it is ‘perfect for my audience’. This is a what is called ‘Blogger Outreach’. The company knows from idea conception that they want to connect with bloggers although they bugdet nothing for the bloggers who are going to do a bunch of work. They know exactly who they are going to target because we are all on the same list.

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is this the real life cause sometimes it feels like fantasy

is this the real life cause sometimes it feels like fantasy

Day started with Converse Fall preview. I love me some Converse, been a fan my whole life. Thanks guys! Raymi & I got sames. Couple known fashion bloggers in there too. Hey Julio! Raymi & I are a great team. Want to hire us to host/cover your awesome event? Email [email protected] Converse also hooked us up with backpacks which is awesome because yesterday I said I needed a backpack. Amazing eh?! I love life. Thank you universe! Blog girl gang hangs are the best. A blog girl friend will always take your photo, knows how to work the camera & likes to have fun. Follow the Blondetourage here. I did not write this. WTF? Awesome. I love all Barbies. Ditched the box & cruised down College in the sunshine. Next stop, Pepsi Showcase for NXNE at Sneaky Dee’s. Hi Mr. Bunning, nice to see you as always. These onion rings saved me. Grease, ILU. Cutest little outfit. Be prepared to see it heaps this summer. Sailor Casie FTW. SO many fun nights here. Nice to be there during the day & sober. I can totally see myself driving a mini. The day ain’t over kids. Extra drink ticket for later. Moohaha. Next stop, back to the Hyatt for some NXNEi. Let’s get interactive.  Exhausted face. Some of my peeps in this video about empowering influence. Hi guys! There she is, O’Nizzle fo shizzle. Stoked to take these babies out for a stroll. Tonight I’m seeing Kovak at the El Mocambo 10pm, yay NXNE. Tomorrow I’ll be at Interactive in the AM and have I an audition in the afternoon. Big week guys, big week!

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#pepsithrowback photos by @photojunkie

#pepsithrowback photos by @photojunkie

HI & welcome to my party! Did you miss it? Check the bottom of this post, imma send you a Pepsi prize pack in the mail. Look at this hot pair. One on left is my (digital) brother Andrew Stewart. BFF Keri. Roomie Brown Barbie & her BFF. Chantelle & Karrera my BFF’s from the ‘Bridge.  Kory is here from BC!! THIS was totally amazing. Shawn Hawaii, YOU are THE MAN. Scotty too. THRILLER! Everyone was doing it. This is the awesome team from Praxis PR & Pepsi Canada. Loved working with you guys! Did you miss the party? Leave a comment on this post & tweet w/ hashtag #pepsithrowback. I’ll pick two peeps to get a nice Pepsi package in the mail.

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