CASIE STEWART
THIS IS MY LIFE • BLOG EST. 2005
LIFE

Marketing is Dead. Strategy is Dead.

Marketing is Dead. Strategy is Dead.

Learned a bunch the last few days at FITC but what really stuck with me was the very last session I went to by Jason Theodor about creativity and how to create more, better different. I have some great notes from the conference I’ll be formulating into a piece an article TAXI. Feeling inspired! This UK stud is from Tumblr – OH CASIE Read this article “Marketing is dead” by Kevin Roberts, CEO of Saatchi & Saatchi Worldwide. I’ve been a Saatchi fan for as ling as I can remember. Passion for advertising and design started very young. Anyhoo, here’s an excerpt, read the whole thing on The Drum UK here. I reckon you’ll enjoy it. “We don’t just live in a VUCA world – a volatile, uncertain, ambiguous and complex world – we live in a super VUCA world. We live in a vibrant world where our kids are connecting to each other and to brands across the world with no money involved. To us this is a world that’s gone crazy. “Strategy is dead. Who really knows that is going to happen anymore in this super VUCA world? The more time and money you spend devising strategies the more time you are giving you rivals to start eating your lunch. “Management is dead. To win today you need a culture and an environment where the unreasonable power of creativity thrives. Ideas are today’s currency not strategy. Martin Luther King did not say ‘I have a vision statement’ did he? He had a dream. You have to make sure you have dreams and your brand also needs a dream.” In other news, posted a bunch of bearded babes to my Pinterest board yesterday. If you’re into that, you’ll be REALLY into it. Enjoy the day!  

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LIFE

Queen Street Up to the Minute Weather Report

Queen Street Up to the Minute Weather Report

Weather report Apr 25, 2012 | Source: Keek.com But the sun is lovely! Put on a jacket and go for a walk. Sun is vitamins, soak ’em up! <3 CASIE 2pm Update: Way warmer now! This Instrgram pic I took is gettin’ lots of Likes! See here if you no have Instagram.

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Fashion

Adventure & Discovery, Yes Please

Adventure & Discovery, Yes Please

Was recently introduced to Palladium boots/shoes by a contact in NYC. They just launched a brand new slim collection so when the email came in, I totally wanted a pair.  Palladium is a French company founded in 1920 to make tires for the aviation industry. I think that’s neat. One thing that really resonated with me is that for almost a century, Palladium Boots have been about adventure and discovery.  Two things I love about life. These are my new glasses by Canadian Derek Cardigan for Clearly Contacts, you like? The Palladium Slim Collection retails from $70-$100and is available at palladiumboots.com In Canada you can get them online or in select retails stores in Ontario & Quebec (I have the list if you are keen). Digging the low-profile version of their classic style,  perfect for this time of year. I picked two of my fav styles & this is why I think they’re cool: Design elements – rubber outsole and toe cap, in slimmed down versions. Feature premium materials – cotton/hemp blend textile & premium-grade leather (Adds character!) Leather shoes w/ Repreve lining – green fabric made of recycled yarn, wicks moisture away from the foot (so good for summer). All shoes (this collection) have an extra thick cushioned sock liner for cozy comfort under your foot. EXCITING PART FOR YOU: The Slim Chukkas in Pool Blue are a little big for me so I’d love to send them to someone special with a size 6 feet. They fit a little big, I’m usually a 5.5-6 (Ex. Docs, Converse) so if you have a 6-7, they’re totally you. Product specs:  FOXING: Jute espadrille-style foxing. SOCKLINER: Super thick molded PU creates a super comfortable stepping ground. MATERIALS: Premium cotton and help upper. 😉 LINING: Repreve ® certified recycled yarn is used to weave the Dri-Lex ® lining that wicks moisture and keeps the feet…

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LIFE

Birthday Anxiety Setting In …TONIIIIIIGHT.

Birthday Anxiety Setting In …TONIIIIIIGHT.

FML!! WTF? Urghh 🙁 In other news, it seems Jessica Simpson named a shoe after ME! The CASIE! Seriously though right here. Casie, it must be ME, right? Thanks Jessica. I’ve had a couple pairs of her shoes and they’re quite confortable. Nude wedges are essential for perfect summer wardrobe so I could deff see myself wearing these. I’m sure she’ll send them our RIIIIIIGHT after she has that baby. She’s giving birth in this leopard kaftan. Gorgeous.

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Travel

Strong Desire to Wander and Travel the World

Strong Desire to Wander and Travel the World

The photos are up from last week’s Smith Hotels event at the Spoke Club. Was so nice to see everyone, kinda felt like a kick off to spring. This time of year gets super busy with events and things leading up to summer. Photo cred to Ryan Emberly for these shots and cheers to Marcello for a fun evening. See the full album on Facebook. Hope to cook up somehting cool with the Smith Hotels team. Love you Team Best Fan <3  I’m not sure what this drink was but there was grapefruit, vodka, Campari perhaps? Whatever it was, super refreshing.  Summer, come–hither!! Roger is a legend.  Best conversation of the night happening here 😉 I’m dying to get away to somewhere far. Europe, I have my eyes on you! Next travel spot is Florida in May. Found this great read today, 55 gentle ways to take care of yourself when you’re busy busy busy. There are SO MANY good things that will energize your soul. I’m trying to catch lots of rest lately. Here’s a sexy song from Lana Del Rey’s unreleased album, Nevada. Bon nuit!  

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