Emotion is an unlimited resource.

“Like power, you get Love by giving it”  Page 53

Been reading this book.  So many good quotes. It starts off with all these references to brands I’ve worked with and countless stories about New Zealand. I had to put it down a few pages in.  I was overwhelmed by coincidences. (They’re not coincidences.) I’ve been in Love with the Saatchi & Saatchi brand for a long time. They’re a Lovemark of mine. Thanks Shannon for the gift, I love it.

“Love marks of the new century will be the brands and businesses that create emotional connections with the communities and networks they live in.” Page 60

“Keep it simple: set high standards andthen exceed them. Meet, Beat, Repeat.” Page 62

Marcus Troy posted this today. If you don’t know him he is a smart guys & lifestyle blogger who really gets personal branding. Read about him on LegendsLeague. Page is from the book “Be Great”. I bought it after reading a few pages.

5 Comments

    • October 24, 2011 / 3:49 pm

      #BeGreat is by Peter Thomas http://greatification.com/be-great-book

    • October 24, 2011 / 3:49 pm

      #BeGreat is by Peter Thomas http://greatification.com/be-great-book

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