Twitter Fronts – Content Partnerships & New Live Shows!

casiestewart, twitter, blogger, media, #twitterfronts, influencer

I love Twitter, I have since the day I joined over 10 years ago. It’s still my favourite social media platform, it’s the place news breaks and where you want to be when live events happen around the world.  Thanks to Twitter, I’ve been able to share my voice, meet like-minded people, and build life-long relationships. I love sharing random thoughts, photos, links to things I read and write, and getting the latest news.

“When something happens in the world, it happens first on Twitter”
@KayMadati, Head of Content at Twitter


If you’re not familiar with the term ‘Upfronts” it comes from TV and has to do with advertising. The Twitter Fronts are a chance for agencies, brands, and advertisers to see what options are available for branded content and partnerships.

Upfronts: In the television industry, an upfront is a gathering at the start of important advertising sales periods, held by television network executives and attended by major advertisers and the media. [Wikipedia]


Read My #TwitterFronts Tweets Here


According to the source, Twitter users are engaged, affluent, and educated. They want to make sure brand partnerships have contextual relevance, they have to make sense, and be mutually beneficial relationships.

They’re bringing exclusive partnerships for live content straight to Twitter to leverage their storytelling capabilities. We’re talking Buzzfeed, BNN, Corus, sports, BetaKit for tech, and a new media centre for brands who want to create live content. They’ve got everything covered, #onedirtydish will feature your fav chefs,

This year, for the first time the MMVAs will be broadcast live on Twitter, the show AND the red carpet. This is huge! I was the social media manager for the show when I worked there back in 2010. It was a dream of mine to see the show live on Twitter, although video wasn’t introduced on the platform until 2015 and there definitely wasn’t a ‘live’ option.

BuzzFeed’s AM2DM is a weekday show at 10am with all the latest entertainment. Canada’s managing editor said they’re bringing ‘next level conversations’ and I am here for it.


Twitter is also working with brands to create bespoke content. They’re breaking down what relevance means and making sure content is reaching the right people. Check out Producer, Twitter advanced brand tool for live broadcasts.

twitter, casie stewart, producer


I’m excited to see all this roll out. Gone are the days when we need cable TV, the future is INTERNET!

 

18 Comments

  1. May 28, 2019 / 1:42 am

    You really make it appear really easy together with your presentation but
    I to find this matter to be actually one thing which I think I’d by no means understand.
    It seems too complex and very large for me. I’m having a look forward on your next submit,
    I’ll try to get the hang of it!

  2. May 28, 2019 / 6:47 am

    Ahaa, its good discussion on the topic of this paragraph
    here at this website, I have read all that, so now me also commenting at this place.

  3. May 28, 2019 / 1:18 pm

    Way cool! Some very valid points! I appreciate you penning
    this article plus the rest of the website is very good.

  4. May 28, 2019 / 5:28 pm

    Pretty nice post. I just stumbled upon your blog and wanted to say that I have truly enjoyed
    browsing your blog posts. In any case I’ll be subscribing to your rss feed and I
    hope you write again soon!

  5. May 30, 2019 / 10:26 am

    It’s really a great and helpful piece of info. I am happy that you just shared this helpful information with us.
    Please stay us informed like this. Thank you for sharing.

  6. May 30, 2019 / 1:05 pm

    Hmm is anyone else experiencing problems with the images on this blog loading?
    I’m trying to figure out if its a problem on my end or
    if it’s the blog. Any responses would be greatly appreciated.

  7. May 31, 2019 / 5:49 am

    I really like what you guys are usually up too. Such clever work and reporting!
    Keep up the good works guys I’ve incorporated you guys to our blogroll.

  8. June 2, 2019 / 1:01 am

    Hi, yup this article is in fact good and I have learned lot of things from it concerning blogging.
    thanks.

  9. June 5, 2019 / 2:31 am

    That is a good tip especially to those fresh to the blogosphere.
    Simple but very accurate information… Appreciate your sharing this one.
    A must read article!

  10. June 6, 2019 / 3:21 pm

    Definitely believe that which you stated. Your favorite justification appeared to
    be on the web the simplest thing to consider of. I say to you, I certainly
    get irked at the same time as other people think about issues that they just don’t
    recognise about. You managed to hit the nail upon the top and outlined out
    the entire thing without having side effect , other folks can take a signal.
    Will probably be again to get more. Thank you

  11. June 7, 2019 / 6:35 pm

    magnificent points altogether, you simply received a new
    reader. What might you recommend in regards to your submit that
    you made some days in the past? Any sure?

  12. June 11, 2019 / 10:57 pm

    Hello, i think that i saw you visited my weblog thus i
    came to “return the favor”.I am attempting to find things
    to improve my site!I suppose its ok to use a few of your ideas!!

  13. June 14, 2019 / 9:26 am

    Really no matter if someone doesn’t know then its up to other users that they will
    assist, so here it occurs.

  14. June 14, 2019 / 11:02 pm

    Hello there! This blog post couldn’t be written any better!
    Looking through this article reminds me of my previous roommate!
    He constantly kept talking about this. I most certainly will forward this post to him.
    Pretty sure he’s going to have a very good read.
    I appreciate you for sharing!

  15. June 16, 2019 / 1:37 pm

    Hi there every one, here every person is sharing these kinds of experience, thus it’s
    fastidious to read this weblog, and I used to visit this
    web site all the time.

Leave a Reply

Your email address will not be published. Required fields are marked *

This site uses Akismet to reduce spam. Learn how your comment data is processed.