OK SO…Seeing ‘Directed by Casie Stewart & Don Allan” on this video is pretty cool! Thanks to Sean & Don (Revolver Films) for the opportunity. Was a cool experience to work my way through doing something new! All the hand lettering in the video was done by Jeff Woo.
WATCH THE VIDEO
BEHIND THE SCENES
Sean tasked me with the job of directing this and at first, I was like SURE! Then a bit of panic set in that I didn’t ‘really’ know what I was doing. Finally, his advice was just to sit down and do the work. None of us ‘really’ know what we’re doing half the time! I’ve spent enough time on set, at video shoots, and behind the scenes, plus, all the creativity I need is right in my head.
I spent a few hours one Friday night working away on iPad Pro, airdropping things to my MacBook and adding them to Premiere. This step is ‘writing the directors treatment‘. Next, we met with Slate Music (label) and Jillea (artist) at Revolver Films to share the idea. They loved it! I Was really keen to use millennial pink and am so happy with how it turned out so good.