Last week I was a speaker at NextMedia, Canada’s leading digital media conference. the 2 day conference focusses on creation, distribution, and monetization of digital media content and technology. Our panel, moderated by Amber Mac, was Blurred Lines: Best Practices for Disclosing Paid Content. I’ve mentioned it a few times how this is a hot topic. My thoughts are that if you are working with someone or got the product/thing as an in-kind donation or gift,, just say so. If you always work on things you genuinely like, being authentic is easy. This isn’t a great photo but it was a memorable moment. Jake said people who will just work for any brand and do it for the money are ‘brand whores’. It’s hard to trust someones opinion if they don’t really have one and they’re just slingin’ stuff at you all the time. Discussing the #BlurredLines on #Disclosure of #Paid #Content via new #Advertising Standards #Rules ☠️ #nextMEDIA16 #handshake A photo posted by Kevin September (@septembersphere) on Nov 10, 2016 at 7:49am PST Amber asked me to be a presenter at the Digis which is the award show closing out the conference.  In it’s 10th year, the awards celebrate Canada’s most…

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