Last month the team at Community put on an awesome launch event for Grey Goose Cherry Noir. Despite the wretched weather that night, the event was a success. We trended to the #1 spot in Canada gaining a few million impressions for our client. It was my first big event with Community as the Director of Social Media and I was pretty happy with the results.
Watch the Grey Goose Cherry Noir Launch Video
One of my FAV parts of the launch was Instaprint, the Instagram printer we flew in from New York. People could tag their instagrams with #cherrynoir and have them print out at the event. It was so rad. i came home with a stack of about 20.
There are smaller launch events happening in Toronto, Montreal, and Ottawa over the next few weeks. If you haven’t had the chance to try Grey Goose Cherry Noir, pick up a bottle this weekend and have a go. Check out cocktails recipes and connect on Twitter, Instagram, and Pinterest.